{"title":"UK VoIP Reseller Programmes Compared and How to Choose Your Partner","reviewed":"2026-10-28","intro":[{"id":"short-answer","type":"intro","paragraphs":[{"style":"Heading2","text":"The Short Answer to Becoming a VoIP Reseller"},{"style":"","text":"Entering the UK cloud voice and VoIP resale market requires choosing an operating route that matches your business capabilities. You can enter the market through:"},{"style":"ListParagraph","text":"Provider-billed partner programmes (such as Netify’s authorised partner route for BT Business cloud voice and connectivity), where you manage the sales relationship whilst the provider (BT in this instance) handles core billing, network infrastructure, and primary support."},{"style":"ListParagraph","text":"White-label wholesale arrangements (such as solutions via providers like VoiceHost or Packnet), where you retain brand ownership, set your own retail pricing, and invoice customers directly under your own name."},{"style":"ListParagraph","text":"Software and platform models (such as 3CX or Yeastar system integration), where you source software licenses, SIP trunks, and hardware independently to build a custom stack."},{"style":"ListParagraph","text":"Hardware distribution channels  - Distributors such as ProVu and VoIPon provide channels that encompass hardware distribution alongside value-added services. Depending on the distributor, these solutions may include hardware provisioning, device management, remote installation, software licensing (such as 3CX), and hosted VoIP options, rather than hardware distribution alone."}]},{"id":"p-4","type":"paragraph","style":"","text":"At Netify, we know what prospective VoIP resellers need from a programme - we’ve been a BT authorised partner since 2012 (and more recently a Virgin Media O2 Business partner), helping businesses grow as resellers for BT products and supporting BT Business customers."},{"id":"p-5","type":"paragraph","style":"","text":"In this guide, we’ll cover the different ways of becoming a VoIP reseller, the different reseller programmes (and vendor offerings) on the market and potential considerations you should take into account."}],"sections":[{"id":"choose-your-commercial-model","title":"Choose Your Commercial Model","blocks":[{"id":"p-7","type":"paragraph","style":"","text":"Before you can get started reselling, or even choosing a supplier for that matter, you’ll need to evaluate what your business can effectively offer to customers and what the operational and financial responsibilities of each supplier’s commercial structure is. Given that each supplier offers different terms and responsibility-shares, you’ll often find that evaluating what you can offer your customers will narrow down choice of partner programme."},{"id":"p-9","type":"paragraph","style":"Heading3","text":"Key Questions Answered"},{"id":"p-10","type":"paragraph","style":"Heading4","text":"Do you prefer a white-label brand of your own or a commission-based agent role?"},{"id":"p-11","type":"paragraph","style":"","text":"Arguably the best way to differentiate between different vendor reseller programmes, by determining and choosing an agent role (such as standard referral or agency tracks) you can minimise financial risk and administrative overhead (as billing, tax collection, and network management remain with the carrier), or alternatively an own-brand wholesale or white-label approach maximises customer equity and control over retail margins, though requires you to absorb credit risk, handle customer complaints, and manage first-line support."},{"id":"p-13","type":"paragraph","style":"Heading4","text":"Are you planning to sell hosted cloud PBX software, SIP trunks, or physical office phones?"},{"id":"p-14","type":"paragraph","style":"","text":"When reselling VoIP, each of hosted cloud PBX software, SIP trunks and physical office phones represent their own distinct revenue streams. Hosted cloud PBX packages provide multi-site user licences and feature logic (like auto-attendants and mobile apps), SIP trunks deliver concurrent call capacity to existing on-premise PBX hardware and physical phones or ATAs fulfil the physical endpoints required on site. Most comprehensive deployments combine software seats, active call paths and hardware endpoints."},{"id":"table-1","type":"table","rows":[[[{"style":"","text":"Commercial Model"}],[{"style":"","text":"Customer Contract & Billing"}],[{"style":"","text":"Reseller Work & Operational Burden"}],[{"style":"","text":"Earnings & Financial Basis"}]],[[{"style":"","text":"Agent / Dealer"}],[{"style":"","text":"Often held and billed directly by the provider."}],[{"style":"","text":"Focuses on sales, discovery, quotation, and initial opportunity management."}],[{"style":"","text":"Upfront or recurring commission structures based on qualifying sales metrics."}]],[[{"style":"","text":"Referral Partner"}],[{"style":"","text":"Held and billed entirely by the host supplier."}],[{"style":"","text":"Passes qualified customer leads with minimal ongoing management."}],[{"style":"","text":"One-off referral fees or modest revenue shares subject to strict conversion windows."}]],[[{"style":"","text":"Wholesale Resale"}],[{"style":"","text":"Held, managed, and billed directly by the reseller."}],[{"style":"","text":"Requires active credit control, cash collection, and customer service management."}],[{"style":"","text":"Buy-sell gross margins minus platform, support, payment gateway, and fraud control costs."}]],[[{"style":"","text":"White-Label Service"}],[{"style":"","text":"Branded under the reseller's identity via custom portals and app wrappers."}],[{"style":"","text":"Demands comprehensive first-line support, customer onboarding, and tier-one troubleshooting."}],[{"style":"","text":"Retail price control margins, subject to potential platform setup fees and minimum commitments."}]],[[{"style":"","text":"Software / Platform"}],[{"style":"","text":"Managed independently across separately contracted hosting, SIP, and numbers."}],[{"style":"","text":"Technical deployment, SIP trunk configuration, system monitoring, and ongoing maintenance."}],[{"style":"","text":"Licence margins combined with professional implementation and managed-service fees."}]],[[{"style":"","text":"Hardware Resale"}],[{"style":"","text":"Direct equipment sale to the end user."}],[{"style":"","text":"Procurement, drop-shipping, hardware provisioning, inventory control, and RMA management."}],[{"style":"","text":"Product margins, accessory sales, and optional configuration or deployment fees."}]]]}]},{"id":"compare-the-current-programmes","title":"Compare the Current Programmes","blocks":[{"id":"p-19","type":"paragraph","style":"","text":"We’ve broken down each of the major providers to give an overview on their route for reselling, entry conditions, what each product is and who each one suits best."},{"id":"table-2","type":"table","rows":[[[{"style":"","text":"Provider / Group"}],[{"style":"","text":"Route"}],[{"style":"","text":"Product Family"}],[{"style":"","text":"Billing & Brand Ownership"}],[{"style":"","text":"Support Responsibility"}],[{"style":"","text":"Entry Conditions"}],[{"style":"","text":"Best Fit"}],[{"style":"","text":"Primary Limitation"}],[{"style":"","text":"Verification status"}],[{"style":"","text":"Source · 28 October 2026"}]],[[{"style":"","text":"BT Business via Netify"}],[{"style":"","text":"Provider-billed dealer / commission"}],[{"style":"","text":"Cloud Voice, EE Mobile, Broadband, Leased Lines"}],[{"style":"","text":"BT bills end-customer directly"}],[{"style":"","text":"BT core customer support; Netify supports sales and deal registration"}],[{"style":"","text":"Netify application, approval and onboarding; confirm eligible products"}],[{"style":"","text":"IT firms, referral agents, and telemarketers"}],[{"style":"","text":"Provider-branded route rather than white-label; confirm qualifying sales and payment terms"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://netify.co.uk/resell/voip-reseller/"}]],[[{"style":"","text":"BT Wholesale"}],[{"style":"","text":"Wholesale Only"}],[{"style":"","text":"WHC (Wholesale Hosted Comms), SIP, Broadband"}],[{"style":"","text":"Wholesale partner bills end-customer"}],[{"style":"","text":"Wholesale partner handles Tier 1/2 support"}],[{"style":"","text":"Wholesale trading relationship and applicable credit/product checks; commitments to confirm"}],[{"style":"","text":"Larger telecoms providers & ISPs"}],[{"style":"","text":"Reseller must arrange customer billing and support; no universal £1m minimum established by the public material reviewed"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://www.btwholesale.com/become-a-bt-wholesale-customer.html"}]],[[{"style":"","text":"O2 Business Direct Partner"}],[{"style":"","text":"Related service: direct mobile partnership"}],[{"style":"","text":"O2 Business mobile propositions"}],[{"style":"","text":"O2 partner route; confirm customer contracting, billing and branding arrangements under the applicable partner agreement"}],[{"style":"","text":"Tier-dependent enablement, including marketing/compliance support, with funding, operations support, data access and one-to-one training at higher tiers"}],[{"style":"","text":"Partner application; tier eligibility and commercial requirements to be confirmed with O2"}],[{"style":"","text":"Mobile-focused businesses seeking a direct O2 partner relationship"}],[{"style":"","text":"Mobile proposition rather than a verified standalone hosted-VoIP programme; excluded from the core VoIP route count"}],[{"style":"","text":"Related service only"}],[{"style":"","text":"https://www.o2.co.uk/content/www-virginmediabusiness-co-uk/en/business/snippet/tabs/distribution-partners.html?wcmmode=disabled"}]],[[{"style":"","text":"Daisy Partner Business"}],[{"style":"","text":"Distributor / Channel Partner"}],[{"style":"","text":"O2 and Vodafone mobile; Daisy Hosted Voice on Gamma; 8x8 hosted-voice and contact-centre propositions"}],[{"style":"","text":"Billing and branding arrangements depend on the selected supplier, product and partner agreement"}],[{"style":"","text":"Support responsibilities depend on the product and agreed split between the partner, Daisy and underlying supplier"}],[{"style":"","text":"Partner onboarding; product-specific commercial requirements to be confirmed"}],[{"style":"","text":"Resellers seeking mobile and hosted voice through a distributor, including larger or contact-centre-led opportunities"}],[{"style":"","text":"Multiple supplier propositions require product-specific checks; Gamma and 8x8 are underlying suppliers/products, not simply “integrations”"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://daisypartners.co.uk/providers"}]],[[{"style":"","text":"Virgin Media Business / VMO2 Wholesale"}],[{"style":"","text":"Related service: connectivity wholesale"}],[{"style":"","text":"Dedicated internet access, Ethernet, dark fibre and data-centre connectivity"}],[{"style":"","text":"Wholesale partner proposition; confirm end-customer contracting, billing and branding arrangements in the agreement"}],[{"style":"","text":"Wholesale partner support and a free 24/7 Engage partner portal; confirm service-specific support commitments"}],[{"style":"","text":"Wholesale partner enquiry and onboarding; public material accommodates purchases from a few circuits to large aggregation projects"}],[{"style":"","text":"Communications providers, IT-service companies, systems integrators and network integrators with connectivity requirements of varying scale"}],[{"style":"","text":"Connectivity-led portfolio; not counted as a verified standalone hosted-VoIP programme"}],[{"style":"","text":"Related service only"}],[{"style":"","text":"https://www.virginmediabusiness.co.uk/wholesale/get-in-touch/contact-us/"}]],[[{"style":"","text":"Gamma"}],[{"style":"","text":"Channel / wholesale voice"}],[{"style":"","text":"Horizon Hosted PBX, SIP Trunks, Mobile"}],[{"style":"","text":"Customer billing and branding depend on the chosen Gamma product and partner agreement"}],[{"style":"","text":"Partner manages Tier 1 support"}],[{"style":"","text":"Accelerate partner programme qualification"}],[{"style":"","text":"Telecom resellers & established MSPs"}],[{"style":"","text":"Requires commitment to Gamma platform ecosystem"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://gammagroup.co/partner-solutions/channel-partner-programme/"}]],[[{"style":"","text":"ICUK"}],[{"style":"","text":"Wholesale Only"}],[{"style":"","text":"Hosted Voice, SIP Trunks, Broadband"}],[{"style":"","text":"Partner-branded billing"}],[{"style":"","text":"Partner manages Tier 1 support"}],[{"style":"","text":"Account registration & portal setup"}],[{"style":"","text":"MSPs wanting unified control across telecom services"}],[{"style":"","text":"Requires self-management via ICUK portal"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://www.icuk.net/platforms/telecoms-reseller"}]],[[{"style":"","text":"VIP VoIP"}],[{"style":"","text":"Wholesale Only"}],[{"style":"","text":"White-Label Hosted VoIP Platform"}],[{"style":"","text":"Own-brand wholesale billing and configurable branding"}],[{"style":"","text":"Partner provides end-user support"}],[{"style":"","text":"Monthly rolling contract agreement"}],[{"style":"","text":"Small to mid-sized IT MSPs"}],[{"style":"","text":"Reseller handles customer responsibilities; white-label scope has app-specific exceptions"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://vipvoip.co.uk/about-vip-voip/"}]],[[{"style":"","text":"Voiceflex"}],[{"style":"","text":"Wholesale reseller AND commissioned dealer"}],[{"style":"","text":"SIP Trunks, Hosted PBX, UCaaS"}],[{"style":"","text":"Reseller bills customers; dealer route has Voiceflex invoice end users and pay commission"}],[{"style":"","text":"Responsibilities follow the reseller or dealer agreement"}],[{"style":"","text":"Partner application approval"}],[{"style":"","text":"Telecom integrators and PBX installers"}],[{"style":"","text":"Choose the commercial track before assessing operational responsibilities"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://www.voiceflex.com/partner/become-a-partner"}]],[[{"style":"","text":"Wavetel Business"}],[{"style":"","text":"Both (Wholesale & Commission)"}],[{"style":"","text":"Hosted VoIP, SIP Trunks, Connectivity"}],[{"style":"","text":"White-label or direct provider billing"}],[{"style":"","text":"Tiered based on partner model"}],[{"style":"","text":"Partner registration"}],[{"style":"","text":"Mixed-model resellers needing flexible commercial tracks"}],[{"style":"","text":"Portal complexity depending on track chosen"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://wavetelbusiness.co.uk/partners/speak-to-partner-expert/"}]],[[{"style":"","text":"VoIPcloud / UK VoIPline route"}],[{"style":"","text":"Co-branded channel AND white-label"}],[{"style":"","text":"White-Label Cloud PBX & SIP Trunks"}],[{"style":"","text":"Co-branded provider-handled arrangements or own-brand billing/payment gateways, depending on track"}],[{"style":"","text":"Track-specific provider/reseller responsibilities"}],[{"style":"","text":"Account registration"}],[{"style":"","text":"MSPs looking for pay-as-you-go white-label VoIP"}],[{"style":"","text":"Confirm the UK contracting entity, service scope and responsibilities for the chosen programme"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://www.voiplinetelecom.co.uk/partner-programs"}]],[[{"style":"","text":"8×8"}],[{"style":"","text":"Agency AND resale"}],[{"style":"","text":"Cloud Contact Centre, UCaaS"}],[{"style":"","text":"Agency or reseller customer-billing relationship, depending on agreement"}],[{"style":"","text":"Agency and resale support models differ"}],[{"style":"","text":"Partner programme signup"}],[{"style":"","text":"Integrators targeting mid-market & enterprise contact centres"}],[{"style":"","text":"Do not assume all partners use provider billing; confirm UK product and track terms"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://www.8x8.com/partners"}]],[[{"style":"","text":"RingCentral"}],[{"style":"","text":"Reach agency/channel; other tracks to confirm"}],[{"style":"","text":"Cloud PBX, UCaaS, CCaaS"}],[{"style":"","text":"RingCentral bills end-customer directly"}],[{"style":"","text":"RingCentral direct customer support"}],[{"style":"","text":"Agent/Referral track application"}],[{"style":"","text":"Agencies & consultants selling end-to-end cloud UCaaS"}],[{"style":"","text":"UK agent programme verified; verify separate resale/service-provider arrangements rather than assuming none exist"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://www.ringcentral.com/gb/en/partner/agent.html"}]],[[{"style":"","text":"Vonage"}],[{"style":"","text":"Channel programme; specific UK product/track to confirm"}],[{"style":"","text":"Business Communications, Unified Communications"}],[{"style":"","text":"Confirm billing and branding for the selected UK product track"}],[{"style":"","text":"Confirm support model for the selected UK track"}],[{"style":"","text":"Channel partner enquiry; confirm the specific UK voice product and track"}],[{"style":"","text":"IT providers and consultants evaluating a UK channel agreement"}],[{"style":"","text":"UK product eligibility, commercial model and new-partner acceptance need confirmation"}],[{"style":"","text":"Programme found; UK track confirmation needed"}],[{"style":"","text":"https://www.vonage.co.uk/partners/"}]],[[{"style":"","text":"3CX"}],[{"style":"","text":"Software / system-integrator partner"}],[{"style":"","text":"PBX software; 3CX-hosted, self-hosted or on-premises"}],[{"style":"","text":"Partner bills end-customer for software/services"}],[{"style":"","text":"Partner provides full technical support"}],[{"style":"","text":"Current application: 1,000 USD/EUR/GBP initial order within seven days of approval; certification commitment and annual tier targets"}],[{"style":"","text":"System integrators & IT support companies"}],[{"style":"","text":"Hosting and SIP choices vary; deployment, support and licence commitments need planning"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://www.3cx.com/forms/partner-template"}]],[[{"style":"","text":"Mitel"}],[{"style":"","text":"VAR / distribution / service-provider programme; UK track to confirm"}],[{"style":"","text":"Current Mitel communications portfolio; selected products to confirm"}],[{"style":"","text":"Confirm contracting, billing and branding for the selected UK product track"}],[{"style":"","text":"Support responsibilities depend on the selected UK agreement"}],[{"style":"","text":"Tiered partner certification"}],[{"style":"","text":"Enterprise telecom integrators"}],[{"style":"","text":"Confirm current UK product and onboarding; MiCloud Connect is not a current new-sales default"}],[{"style":"","text":"Programme found; UK track confirmation needed"}],[{"style":"","text":"https://www.mitel.com/partners/become-a-partner"}]],[[{"style":"","text":"Xelion"}],[{"style":"","text":"Channel software / hosted communications"}],[{"style":"","text":"Hosted UCaaS Platform"}],[{"style":"","text":"Partner sets pricing & bills end-user"}],[{"style":"","text":"Partner manages end-user support"}],[{"style":"","text":"Partner application and onboarding; contract and deployment terms to confirm"}],[{"style":"","text":"Telecom & IT resellers seeking 100% channel focus"}],[{"style":"","text":"Confirm hosting and support split; SIP provider and hardware choice remain relevant"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://www.xelion.com/become-a-partner"}]],[[{"style":"","text":"NTA"}],[{"style":"","text":"Wholesale Only"}],[{"style":"","text":"White-label hosted telephony and UC"}],[{"style":"","text":"Partner-branded billing"}],[{"style":"","text":"Partner manages Tier 1 support"}],[{"style":"","text":"Reseller enquiry and onboarding; monthly rolling proposition published"}],[{"style":"","text":"Independent resellers seeking an all-in-one HVNO platform"}],[{"style":"","text":"Own-brand operation requires agreed support and billing processes"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://nta.co.uk/"}]],[[{"style":"","text":"Wildix"}],[{"style":"","text":"Wholesale Only"}],[{"style":"","text":"WebRTC UCaaS & Hardware"}],[{"style":"","text":"Partner bills end-customer"}],[{"style":"","text":"Certified partner support"}],[{"style":"","text":"Certified partner accreditation required"}],[{"style":"","text":"Security and web-based UCaaS specialists"}],[{"style":"","text":"Strict partner certification requirements"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://www.wildix.com/become-partner/"}]],[[{"style":"","text":"VoIP Unlimited"}],[{"style":"","text":"Wholesale reseller AND commissioned dealer"}],[{"style":"","text":"Wholesale SIP Trunks & Hosted Voice"}],[{"style":"","text":"Reseller billing or provider-handled dealer billing, according to track"}],[{"style":"","text":"Own-managed reseller model or provider deployment/billing/compliance services under dealer terms"}],[{"style":"","text":"Channel partner agreement"}],[{"style":"","text":"Voice integrators requiring robust SIP infrastructure"}],[{"style":"","text":"Select the reseller/dealer model and confirm the precise service and support agreement"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://www.voip-unlimited.net/whypartner/"}]],[[{"style":"","text":"Gradwell"}],[{"style":"","text":"Referral, Commission & Wholesale"}],[{"style":"","text":"Wave hosted PBX, 3CX, SIP trunks and Teams Direct Routing"}],[{"style":"","text":"Depends on tier (Direct, Commission, or White-Label)"}],[{"style":"","text":"Tier-dependent (Gradwell or Partner)"}],[{"style":"","text":"Alliance application; confirm current route labels, agreements and eligibility"}],[{"style":"","text":"Resellers progressing from referral to full white-label"}],[{"style":"","text":"Commercial and support terms depend on the selected route; do not rely on historical tier labels"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://gradwell.com/partners/"}]],[[{"style":"","text":"Yay.com"}],[{"style":"","text":"White-Label / Reseller Platform"}],[{"style":"","text":"Cloud PBX, SIP trunks, hosted numbers and branded web stores"}],[{"style":"","text":"Reseller-branded store with reseller-controlled pricing; Yay-managed customer payments attract a 6.9% processing fee, or resellers can use their own Stripe/PayPal; customer purchases are deducted from a pre-funded Yay credit balance"}],[{"style":"","text":"Reseller provides end-customer technical support; Yay supports the reseller and may send automated transaction notifications"}],[{"style":"","text":"Current partner enquiry/onboarding; confirm platform subscription charges; pre-funded credit balance needed for purchases"}],[{"style":"","text":"Startups and cloud agencies launching an independent brand and able to manage customer support"}],[{"style":"","text":"Customer-support responsibility and pre-funding; FAQ publishes 6.9% when Yay processes payments; current monthly platform charge to confirm"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://www.yay.com/reseller/"}]],[[{"style":"","text":"IPVoice"}],[{"style":"","text":"Commission / Co-brand / White-Label"}],[{"style":"","text":"Hosted VoIP, SIP trunks and call management"}],[{"style":"","text":"Own-brand or IPVoice-branded options, with branded invoicing; confirm billing ownership and commission terms in the reseller agreement"}],[{"style":"","text":"Reseller can choose full IPVoice support or handle first-line support itself"}],[{"style":"","text":"Registration and reseller-agreement process; formal credit-vetting requirements are not specified in the public evidence reviewed"}],[{"style":"","text":"MSPs and resellers seeking flexible branding and support arrangements"}],[{"style":"","text":"Detailed commercial terms, billing responsibilities and feature packages require agreement-specific confirmation"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://ipvoice.uk/voip-reseller/"}]],[[{"style":"","text":"The VoIP Shop"}],[{"style":"","text":"White-Label Reseller"}],[{"style":"","text":"Hosted PBX, call routing, recording and analytics"}],[{"style":"","text":"Reseller-owned branding and customer relationship, supported by white-label billing and client-management tools"}],[{"style":"","text":"The VoIP Shop provides portal, billing and support assistance to resellers and their customers"}],[{"style":"","text":"Reseller application and onboarding; confirm detailed commercial requirements with the provider"}],[{"style":"","text":"Resellers seeking a branded proposition with built-in billing, client management and provider-assisted support"}],[{"style":"","text":"Confirm platform capabilities, commercial terms and the precise support split before committing"}],[{"style":"","text":"Public UK route"}],[{"style":"","text":"https://www.thevoipshop.co.uk/voip-reseller"}]]]}]},{"id":"provider-profiles","title":"Provider Profiles","blocks":[{"id":"table-3","type":"table","rows":[[[{"style":"Heading3","text":"BT Business (via Netify Authorised Partner Route)"}],[{"style":"Heading3","text":"O2 Business and Daisy Partner Business"}],[{"style":"Heading3","text":"Virgin Media Business and VMO2 Wholesale"}]],[[{"style":"","text":"Contracting & Billing: The end-customer contract is held with BT Business, with billing managed directly by BT."}],[{"style":"","text":"Contracting & Billing: O2 offers their All Blue direct-partner programme, whilst Daisy Partner Business operates its own independent channel. Partner agreements, support models, and commercial terms vary between both."}],[{"style":"","text":"Contracting & Billing: Wholesale agreements contracted directly through VMO2 wholesale."}]],[[{"style":"","text":"Product Scope: Access to BT Cloud Voice Express (CVE), multi-tier BT Cloud Voice (Cisco Webex platforms)."}],[{"style":"","text":"Product Scope: Daisy Partner Business offers a comprehensive channel route spanning mobile, connectivity, and hosted communications, featuring published suppliers including O2 and Vodafone for mobile, Daisy Hosted Voice on Gamma, and 8x8 for hosted voice and contact-centre opportunities."}],[{"style":"","text":"Product Scope: Virgin Media O2’s wholesale offerings are primarily around connectivity rather than a standalone white-label hosted VoIP PBX, however when these are sold in conjunction with white-label VoIP products, VMO2’s networking capabilities can significantly improve offerings."}]],[[{"style":"","text":"Support Model: Core network operations, Tier-2/3 routing, and infrastructure maintenance are maintained by BT, whilst Netify supports quoting and deal registration."}],[{"style":"","text":"Support Model: Contracting, branding, billing, and support responsibilities should be checked for each proposition rather than inferred from the wider O2 Daisy corporate relationship."}],[{"style":"","text":"Support Model: Dedicated carrier-grade fault resolution teams. Target availability and SLAs vary across the wholesale portfolio."}]],[[{"style":"","text":"Application & Fit: Suited to IT providers and consultants seeking the provider-billed BT route. Confirm eligible products, service commitments and application requirements before selling."}],[{"style":"","text":"Application & Fit: Ideal for hybrid IT providers and mobile-first specialists wanting to converge cellular infrastructure with cloud voice solutions, provided terms are verified independently for each proposition."}],[{"style":"","text":"Application & Fit: Built to serve communications providers, managed service providers (MSPs), and systems integrators, accommodating deployment sizes ranging from a few individual circuits to large-scale network aggregation projects."}]]]}]},{"id":"compare-products-and-features-you-can-resell","title":"Compare Products and Features You Can Resell","blocks":[{"id":"table-4","type":"table","rows":[[[{"style":"","text":"Feature Area"}],[{"style":"","text":"Core Capabilities & Technical Specifications"}]],[[{"style":"","text":"Hosted PBX & Cloud Voice"}],[{"style":"","text":"Multi-site administrative hierarchies, user seat scaling, DDI allocation pools, and flexible call plans (PAYG, unlimited UK, or shared minutes)."}]],[[{"style":"","text":"Call Handling Features"}],[{"style":"","text":"Hunt groups, automated attendants (IVR), time-of-day routing, call parking, pickup groups, visual voicemail transcripts, and extension presence/BLF."}]],[[{"style":"","text":"Recording & Analytics"}],[{"style":"","text":"Call recording with retention periods that vary by provider and plan, with extended storage available where offered; Yay.com’s published premium tier includes 12-month retention. Supervisor monitoring, real-time wallboards and historic reporting are available on supported products and plans."}]],[[{"style":"","text":"Collaboration & Apps"}],[{"style":"","text":"Mobile and desktop applications, CRM integration and screen-pop functionality where supported by the selected product. Eligible cloud-voice packages offer mobile applications that let users make and receive business calls on smartphones (e.g., BT Cloud Voice Express app, Webex on eligible BT Cloud Voice licences). By contrast, Teams Phone Mobile is a separate operator-integrated option using a SIM-enabled mobile number across the native mobile dialler and Teams, and should not be attributed to Yay.com without separate supporting evidence."}]],[[{"style":"","text":"SIP Trunks & Gateways"}],[{"style":"","text":"High-capacity concurrent channels, number porting support, Session Border Controller (SBC) compatibility, and Analogue Telephone Adapters (ATAs) for legacy equipment."}]],[[{"style":"","text":"Hardware & Endpoints"}],[{"style":"","text":"Certified IP desk phones (e.g., Yealink T-Series, Poly Edge series), DECT wireless handsets, conference units, and enterprise-grade headsets."}]]]}]},{"id":"evaluating-the-economics-of-each-programme","title":"Evaluating the economics of each programme","blocks":[{"id":"p-30","type":"paragraph","style":"","text":"Depending on the reseller model you choose, you’ll get access to different earning potential."},{"id":"p-32","type":"paragraph","style":"Heading3","text":"Agent / Commission Model:"},{"id":"p-33","type":"paragraph","style":"","text":"Earnings are calculated as an agreed percentage or fixed amount of the qualifying contract value (either upfront or spread across recurring terms). We always recommend that you verify whether commissions trigger upon order sign-off, live service activation, or initial invoice payment to find out when exact payments are made."},{"id":"p-35","type":"paragraph","style":"Heading3","text":"Whitelabel / Wholesale Model:"},{"id":"p-36","type":"paragraph","style":"","text":"With wholesale and white-label routes, you buy services at an agreed rate and set your own retail prices and branding. The difference is gross margin, not net profit: billing, payment processing, support, fraud, bad debt and customer acquisition all affect the outcome. Entry costs and commitments vary by provider; neither higher net profit nor a large pre-existing customer base should be assumed."}]},{"id":"matching-a-programme-to-your-business","title":"Matching a Programme to Your Business","blocks":[{"id":"p-39","type":"paragraph","style":"Heading3","text":"MSP with an existing client base but no internal voice desk"},{"id":"p-40","type":"paragraph","style":"","text":"Recommended Route: Provider-billed partner programmes (such as BT via Netify)."},{"id":"p-41","type":"paragraph","style":"","text":"We’d recommend this path to smaller resellers or where VoIP is not your primary business offering, allowing you to upsell cloud telephony and secure connectivity alongside your current offerings, and without absorbing Tier-1 network troubleshooting or billing compliance burdens."},{"id":"p-43","type":"paragraph","style":"Heading3","text":"Startup building an independent telecommunications brand"},{"id":"p-44","type":"paragraph","style":"","text":"Recommended Route: Either provider-billed partner programmes (such as BT via Netify) for selling established provider-branded services, or white-label platforms (such as Yay.com or The VoIP Shop) for building your own telecommunications brand. White-label arrangements can give you retail pricing, branded invoicing and customer-management tools. The exact branding, contractual control, support duties and commitments depend on the agreement; higher net profit is not guaranteed."},{"id":"p-46","type":"paragraph","style":"Heading3","text":"Traditional PBX installer maintaining legacy infrastructure"},{"id":"p-47","type":"paragraph","style":"","text":"Recommended Route: SIP trunking and software platform distributors (such as 3CX or Voiceflex integration routes)."},{"id":"p-48","type":"paragraph","style":"","text":"Enables you to migrate legacy customer PBX hardware to modern IP networks whilst still retaining familiar on-premise installations."}]},{"id":"reselling-bt-via-netify-s-reseller-programme","title":"Reselling BT via Netify’s Reseller Programme","blocks":[{"id":"p-51","type":"paragraph","style":"","text":"We’d recommend the Netify Reseller Programme for IT companies, MSPs, telecom providers, connectivity partners and telemarketing agencies who are looking to add hosted VoIP to a reseller portfolio. As a BT Authorised Partner since 2012, we  recruit Authorised Resellers of BT across the likes of BT Cloud Voice Express, BT Cloud Voice and BT Teams Voice. In this, BT designs, delivers and operates the service and you act as a dealer earning commission."},{"id":"p-52","type":"paragraph","style":"Heading3","text":"BT Cloud Voice"},{"id":"p-53","type":"paragraph","style":"","text":"BT Cloud Voice is BT’s cloud hosted business phone system, priced per user per month across three feature packs with a call plan charged separately."},{"id":"p-54","type":"paragraph","style":"Heading3","text":"BT Cloud Voice Express"},{"id":"p-55","type":"paragraph","style":"","text":"Cloud Voice Express is a separate product rather than a cut-down tier of Cloud Voice. It is a digital phone service for smaller businesses, available with eligible BT Business broadband packages. BT currently describes support for up to four phone numbers across four business locations; confirm the exact line, site and package configuration before quoting. Existing numbers may be retained through an eligible transfer, subject to availability and porting checks. Self-install equipment, the CVE app and call plans depend on the package. Where a site needs more complex call handling or Webex features, assess full Cloud Voice against the actual requirements."},{"id":"p-56","type":"paragraph","style":"Heading3","text":"BT Teams Voice"},{"id":"p-57","type":"paragraph","style":"","text":"BT Teams Voice adds PSTN calling to Microsoft Teams. Check the customer’s eligible Microsoft 365 and Teams licences, Teams Phone entitlement and BT calling service together. Existing subscriptions, bundled entitlements and the chosen deployment determine which additional licences are required; there is no universal three-subscription rule. Resellers can position Teams Phone and BT Teams Voice for customers already using Microsoft 365, after checking their current licences and calling requirements."},{"id":"p-58","type":"paragraph","style":"Heading3","text":"BTnet with Cloud Voice (as a cross-sell opportunity)"},{"id":"p-59","type":"paragraph","style":"","text":"The natural attach for voice deals is connectivity, and the two can be considered together. Assess the customer’s broadband or BTnet leased-line capacity, resilience and voice requirements as one conversation. Confirm the supported access service, billing arrangement, current connection charges and any promotional waiver in the written quote. Eligible connectivity and voice sales can each earn commission under their applicable programme terms."},{"id":"p-60","type":"paragraph","style":"Heading3","text":"Why Netify?"},{"id":"p-61","type":"paragraph","style":"","text":"BT Wholesale publishes a route for businesses to become wholesale customers, with product-specific trading, credit and commitment requirements to confirm. The public material reviewed does not establish a universal £1m annual minimum. The Netify BT Reseller Programme provides an alternative dealer route for eligible BT Hosted VoIP, BT SD-WAN, BT SASE, BT Business Broadband and BTnet Leased Lines, with no minimum spend and no sales targets under the Netify programme. For BT Cloud Voice, commission is based on total contract value, with 50% paid upfront and 50% on completion. Rates, qualifying orders and payment conditions are confirmed in writing; other products may have different schedules."}]},{"id":"metrics-and-measurement","title":"Metrics and Measurement","blocks":[{"id":"p-64","type":"paragraph","style":"","text":"When getting into reselling VoIP, we’d recommend considering the following metrics and how they may affect your offerings or outcomes for customers:"},{"id":"p-65","type":"paragraph","style":"ListParagraph","text":"Revenue per customer per month - the average monthly revenue you earn from each customer across your reseller portfolio."},{"id":"p-66","type":"paragraph","style":"ListParagraph","text":"Customer acquisition cost - how much you spend to win each new VoIP customer including marketing, sales time and onboarding."},{"id":"p-67","type":"paragraph","style":"ListParagraph","text":"Customer churn rate - the percentage of customers who leave each month or year. High churn may indicate platform issues or poor support."},{"id":"p-68","type":"paragraph","style":"ListParagraph","text":"Margin per product line - your margin separately for hosted voice, SIP trunks and any add-on services."},{"id":"p-69","type":"paragraph","style":"ListParagraph","text":"Number porting success rate - if you port numbers regularly, measure the percentage that complete without issues."},{"id":"p-70","type":"paragraph","style":"ListParagraph","text":"Support ticket volume - how many support requests you receive per customer per month. This indicates platform quality and customer satisfaction."}]},{"id":"finalising-choice-of-voip-reseller-programme","title":"Finalising choice of VoIP Reseller Programme","blocks":[{"id":"p-74","type":"paragraph","style":"","text":"When deciding which VoIP reseller programme to go with, we’d first recommend considering all of the aforementioned steps to eliminate anything that doesn’t fit your business, then we’d suggest using the below table (or similar) to evaluate and compare different criterion of each VoIP reseller programmes."},{"id":"table-5","type":"table","rows":[[[{"style":"","text":"Criterion"}],[{"style":"","text":"Weight"}],[{"style":"","text":"Description"}]],[[{"style":"","text":"Sales model fit (default)"}],[{"style":"","text":"25"}],[{"style":"","text":"Does the programme match your preferred model: wholesale, commission or referral?"}]],[[{"style":"","text":"Margin potential (default)"}],[{"style":"","text":"20"}],[{"style":"","text":"What is the realistic margin based on wholesale pricing or commission rates?"}]],[[{"style":"","text":"Contract flexibility (default)"}],[{"style":"","text":"15"}],[{"style":"","text":"Are monthly rolling terms available or is a long-term contract required?"}]],[[{"style":"","text":"White-label availability (default)"}],[{"style":"","text":"15"}],[{"style":"","text":"Can you brand the service under your own company name?"}]],[[{"style":"","text":"Billing platform included (default)"}],[{"style":"","text":"10"}],[{"style":"","text":"Does the provider include a billing system or do you need your own?"}]],[[{"style":"","text":"Product range"}],[{"style":"","text":"10"}],[{"style":"","text":"Does the provider offer hosted voice, SIP trunks, UC and add-on services?"}]],[[{"style":"","text":"Number porting support"}],[{"style":"","text":"5"}],[{"style":"","text":"Does the provider support number porting for your customers?"}]]]}]},{"id":"common-pitfalls","title":"Common Pitfalls","blocks":[{"id":"p-78","type":"paragraph","style":"","text":"Regardless of which reseller programme you opt for, we recommend checking the following potential pitfalls before committing."},{"id":"p-79","type":"paragraph","style":"ListParagraph","text":"Assuming all reseller programmes are the same. Wholesale and commission models differ significantly in how you bill customers and manage margins. Clarify the model before signing."},{"id":"p-80","type":"paragraph","style":"ListParagraph","text":"Ignoring billing platform requirements. Some providers do not include a billing system. If you choose a wholesale model without built-in billing, you will need a third-party billing platform, which adds cost and complexity."},{"id":"p-81","type":"paragraph","style":"ListParagraph","text":"Overlooking contract lock-in. Some programmes require 12-to-36-month contracts. If you are new to reselling, a monthly rolling contract reduces risk."},{"id":"p-82","type":"paragraph","style":"ListParagraph","text":"Not checking number porting support. If your customers need to keep their existing phone numbers, confirm the provider supports number porting before committing."},{"id":"p-83","type":"paragraph","style":"ListParagraph","text":"Choosing on price alone. Margin is important but so are platform reliability, support quality and the range of products you can sell. A low wholesale price means little if the platform is unreliable."},{"id":"p-84","type":"paragraph","style":"ListParagraph","text":"Not verifying provider status. Some providers listed in older directories may have changed their programmes or ceased trading. Always check the provider website directly."}]},{"id":"apply-and-prepare-the-first-customer","title":"Apply and Prepare the First Customer","blocks":[{"id":"p-87","type":"paragraph","style":"","text":"Programme Selection & Vetting: Submit business credentials and company registration documents. Credit checks should be completed where required by the selected programme."},{"id":"p-89","type":"paragraph","style":"","text":"Training & Demo Access:  Where required by the selected programme, complete product accreditation, configure Not-For-Resale (NFR) demo accounts, and familiarise your team with administrative provisioning tools."},{"id":"p-91","type":"paragraph","style":"","text":"Customer Qualification: Audit the client's current estate using technology checkers (verifying broadband speed, existing line types, and legacy dependencies like alarm lines or card machines)."},{"id":"p-93","type":"paragraph","style":"","text":"Quotation & Order Execution: Generate compliant quotes matching the customer's call volume, handset requirements, and feature pack preferences, ensuring Number Portability Authorisation Forms (LOM/LOA) are secured."},{"id":"p-95","type":"paragraph","style":"","text":"Migration & Support Handover: Coordinate porting lead times, dispatch pre-configured hardware, and execute the service cutover according to the agreed support boundary model."}]},{"id":"process-for-becoming-a-uk-voip-reseller","title":"Process for becoming a UK VoIP reseller","blocks":[{"id":"p-98","type":"paragraph","style":"","text":"Follow these steps to select and join a UK VoIP reseller programme."},{"id":"p-99","type":"paragraph","style":"ListParagraph","text":"Define your business model. Decide whether you want wholesale (you bill the customer), commission (provider bills the customer) or referral (you pass leads)."},{"id":"p-100","type":"paragraph","style":"ListParagraph","text":"Determine your branding requirements. If you need white-label, eliminate providers that do not support it."},{"id":"p-101","type":"paragraph","style":"ListParagraph","text":"Assess your billing capabilities. If you do not have a billing platform, choose a provider that includes one or choose a commission model."},{"id":"p-102","type":"paragraph","style":"ListParagraph","text":"Shortlist providers using the comparison tables above. Filter by sales model, contract length, white-label and billing inclusion."},{"id":"p-103","type":"paragraph","style":"ListParagraph","text":"Contact shortlisted providers to request detailed pricing, margin information and contract terms. Most providers require registration before sharing full commercial details."},{"id":"p-104","type":"paragraph","style":"ListParagraph","text":"Review the contract terms carefully. Check for minimum commitments, notice periods and exclusivity clauses."},{"id":"p-105","type":"paragraph","style":"ListParagraph","text":"Set up a test account. Where possible, test the platform before committing to a contract."},{"id":"p-106","type":"paragraph","style":"ListParagraph","text":"Launch with a small number of customers to validate the service quality before scaling."}]},{"id":"reselling-bt-business-via-netify","title":"Reselling BT Business via Netify","blocks":[{"id":"p-109","type":"paragraph","style":"","text":"Netify operates as an authorised BT Business Partner Channel. This programme allows IT companies, MSPs and telecoms resellers to sell BT Business products including eligible BT Cloud Voice, Cloud Voice Express, Teams Voice and BTnet leased-line products. BT handles the customer contract, billing and provisioning, whilst Netify offers sales support, marketing materials and deal registration."},{"id":"p-111","type":"paragraph","style":"","text":"This route suits resellers who want access to the BT product range without a direct BT agreement. There is no requirement to manage billing or provision services yourself."},{"id":"p-112","type":"paragraph","style":"Heading3","text":"Ready to get started?"},{"id":"p-113","type":"paragraph","style":"","text":"Apply to join Netify and, once approved and onboarded, offer eligible BT Business VoIP solutions to your clients through the provider-billed dealer route."}]},{"id":"frequently-asked-questions","title":"Frequently Asked Questions","blocks":[{"id":"p-116","type":"paragraph","style":"Heading3","text":"What is a VoIP reseller?"},{"id":"p-117","type":"paragraph","style":"","text":"A VoIP reseller is a business that sells voice over IP telephony services provided by another company. The reseller may brand the service under its own name (white-label) or sell it under the provider brand."},{"id":"p-119","type":"paragraph","style":"Heading3","text":"What is the difference between wholesale and commission VoIP reselling?"},{"id":"p-120","type":"paragraph","style":"","text":"In wholesale, you buy the service at a reduced price and set your own retail price. You handle billing. In commission, the provider bills the customer and pays you a percentage or fixed fee per sale."},{"id":"p-121","type":"paragraph","style":"Heading3","text":"Do I need technical expertise to become a VoIP reseller?"},{"id":"p-122","type":"paragraph","style":"","text":"It depends on the programme. Commission and referral programmes require little technical knowledge. Wholesale programmes may require you to provision services and provide first-line support."},{"id":"p-123","type":"paragraph","style":"Heading3","text":"What is a white-label VoIP service?"},{"id":"p-124","type":"paragraph","style":"","text":"A white-label VoIP service is one where the provider branding is removed and replaced with your own. Your customers see your company name on the platform, invoices and communications."},{"id":"p-125","type":"paragraph","style":"Heading3","text":"How much can I earn as a VoIP reseller?"},{"id":"p-126","type":"paragraph","style":"","text":"Margins vary by provider and model. Wholesale resellers typically set their own margins. Commission-based resellers earn a percentage of the deal value. Exact figures are not usually published and depend on the provider and volume."},{"id":"p-127","type":"paragraph","style":"Heading3","text":"What contract length should I expect?"},{"id":"p-128","type":"paragraph","style":"","text":"Contract lengths and commitments depend on the product and agreement. NTA and VIP VoIP publish flexible or monthly rolling propositions. Confirm current terms for Xelion and every other shortlisted provider rather than assuming one term covers its entire portfolio. Distinguish the partner agreement, platform subscription, end-customer service term and software licence renewal."},{"id":"p-129","type":"paragraph","style":"Heading3","text":"Is number porting supported?"},{"id":"p-130","type":"paragraph","style":"","text":"Most providers listed on this page support number porting. This allows your customers to keep their existing phone numbers when switching to your VoIP service."},{"id":"p-131","type":"paragraph","style":"Heading3","text":"What is the Gamma Accelerate Partner Programme?"},{"id":"p-132","type":"paragraph","style":"","text":"Gamma Accelerate is a tiered channel partner programme. Partners sell Gamma products including the Horizon hosted voice platform and SIP trunks at wholesale rates. Gamma provides training, marketing support and a partner portal."},{"id":"p-133","type":"paragraph","style":"Heading3","text":"How do I handle billing and collections?"},{"id":"p-134","type":"paragraph","style":"","text":"If operating via an agency or referral model, the primary carrier manages all invoicing and payment collection. Under white-label wholesale arrangements, resellers need a billing and collection arrangement, which may be supplied directly by the wholesale platform (such as built-in engines from platforms like The VoIP Shop), integrated via third-party software (such as Stripe, GoCardless, or through more-specialised telecom billing software), or operated independently."},{"id":"p-135","type":"paragraph","style":"Heading3","text":"What compliance and emergency service checks are needed?"},{"id":"p-136","type":"paragraph","style":"","text":"Emergency-calling responsibilities and resilience mechanisms must be clearly established within the service delivery model."},{"id":"p-137","type":"paragraph","style":"","text":"Under Ofcom General Condition A3, communications providers must take all necessary measures to maintain uninterrupted access to emergency organisations. Ofcom’s power-cut guidance sets expectations for suitable resilience solutions, including at least one solution enabling emergency access for a minimum of one hour and free provision for customers at risk because they depend on their landline. Assess customer needs, emergency addresses, vulnerable users and the complete power-dependent call path. One hour is not a universal business-continuity guarantee. Resellers and underlying providers must establish their respective operational responsibilities; their agreement does not by itself transfer statutory obligations."},{"id":"p-138","type":"paragraph","style":"Heading3","text":"Can I supply mobile apps and remote working tools?"},{"id":"p-139","type":"paragraph","style":"","text":"Eligible cloud voice packages, including BT Cloud Voice Express and supported Webex plans, provide mobile or desktop apps for making and receiving business calls. Features and supported devices vary by product and licence. Teams Phone Mobile is a separate operator-integrated service using a SIM-enabled mobile number with Teams; it is not interchangeable with a standard VoIP softphone."},{"id":"p-140","type":"paragraph","style":"Heading3","text":"Can Netify help me become a Hosted VoIP Reseller?"},{"id":"p-141","type":"paragraph","style":"","text":"Yes. Netify is an Authorised Partner of BT. Subject to programme approval and product eligibility, resellers can offer BT Cloud Voice Express, BT Cloud Voice and BT Teams Voice through the Netify route. Available devices and integrations depend on the selected BT product. This does not independently confer a direct partnership or accreditation with Cisco, Yealink, Poly, Jabra or Microsoft."},{"id":"p-142","type":"paragraph","style":"Heading3","text":"How do I become a BT Hosted VoIP reseller?"},{"id":"p-143","type":"paragraph","style":"","text":"Apply to the Netify BT Reseller Programme. Once approved and onboarded, the dealer model lets you sell the eligible BT Cloud Voice Express, BT Cloud Voice and BT Teams Voice products confirmed for your agreement without operating your own hosted-voice platform. BT designs, delivers, bills and supports the service. Eligible sales, upgrades and re-signs earn commission. BT Cloud Voice commission is calculated on total contract value, with 50% paid upfront and 50% on completion; other products may have different schedules."}]}],"weights":[{"label":"Sales model fit","value":25},{"label":"Margin potential","value":20},{"label":"Contract flexibility","value":15},{"label":"White-label availability","value":15},{"label":"Billing platform included","value":10},{"label":"Product range","value":10},{"label":"Number porting support","value":5}],"canonical":"https://netify.co.uk/comparison/voip-reseller-programmes/","author":"Harry Yelland","scope":"This guide’s entries, not a complete market census. Public recruitment does not guarantee acceptance.","review_counts":{"total":24,"publicUK":20,"confirm":2,"related":2},"providers":[{"provider":"BT Business via Netify","status":"Public UK route","route":"Provider-billed dealer / commission","source":"https://netify.co.uk/resell/voip-reseller/","reviewed":"2026-10-28"},{"provider":"BT Wholesale","status":"Public UK route","route":"Wholesale hosted communications","source":"https://www.btwholesale.com/become-a-bt-wholesale-customer.html","reviewed":"2026-10-28"},{"provider":"O2 Business direct / All Blue","status":"Related service only","route":"Mobile partner programme","source":"https://www.o2.co.uk/content/www-virginmediabusiness-co-uk/en/business/snippet/tabs/distribution-partners.html?wcmmode=disabled","reviewed":"2026-10-28"},{"provider":"Daisy Partner Business","status":"Public UK route","route":"Distributor/channel route to hosted voice","source":"https://daisypartners.co.uk/providers","reviewed":"2026-10-28"},{"provider":"Virgin Media Business / VMO2 Wholesale","status":"Related service only","route":"Connectivity wholesale","source":"https://www.virginmediabusiness.co.uk/wholesale/get-in-touch/contact-us/","reviewed":"2026-10-28"},{"provider":"Gamma","status":"Public UK route","route":"Channel / wholesale voice","source":"https://gammagroup.co/partner-solutions/channel-partner-programme/","reviewed":"2026-10-28"},{"provider":"ICUK","status":"Public UK route","route":"White-label hosted VoIP and SIP","source":"https://www.icuk.net/platforms/telecoms-reseller","reviewed":"2026-10-28"},{"provider":"VIP VoIP","status":"Public UK route","route":"Wholesale / white-label","source":"https://vipvoip.co.uk/about-vip-voip/","reviewed":"2026-10-28"},{"provider":"Voiceflex","status":"Public UK route","route":"Reseller AND commissioned dealer","source":"https://www.voiceflex.com/partner/become-a-partner","reviewed":"2026-10-28"},{"provider":"Wavetel Business","status":"Public UK route","route":"Affiliate and white-label","source":"https://wavetelbusiness.co.uk/partners/speak-to-partner-expert/","reviewed":"2026-10-28"},{"provider":"VoIPcloud / UK VoIPline route","status":"Public UK route","route":"Co-branded channel and white-label","source":"https://www.voiplinetelecom.co.uk/partner-programs","reviewed":"2026-10-28"},{"provider":"8x8","status":"Public UK route","route":"Agency AND resale","source":"https://www.8x8.com/partners","reviewed":"2026-10-28"},{"provider":"RingCentral","status":"Public UK route","route":"Reach agency/channel","source":"https://www.ringcentral.com/gb/en/partner/agent.html","reviewed":"2026-10-28"},{"provider":"Vonage","status":"Programme found; UK track confirmation needed","route":"Channel partnership; model to confirm","source":"https://www.vonage.co.uk/partners/","reviewed":"2026-10-28"},{"provider":"3CX","status":"Public UK route","route":"Software / system-integrator partner","source":"https://www.3cx.com/forms/partner-template","reviewed":"2026-10-28"},{"provider":"Mitel","status":"Programme found; UK track confirmation needed","route":"VAR / distribution / service-provider","source":"https://www.mitel.com/partners/become-a-partner","reviewed":"2026-10-28"},{"provider":"Xelion","status":"Public UK route","route":"Channel software / hosted communications","source":"https://www.xelion.com/become-a-partner","reviewed":"2026-10-28"},{"provider":"NTA","status":"Public UK route","route":"White-label hosted telephony","source":"https://nta.co.uk/","reviewed":"2026-10-28"},{"provider":"Wildix","status":"Public UK route","route":"Channel-only UCaaS / MSP","source":"https://www.wildix.com/become-partner/","reviewed":"2026-10-28"},{"provider":"VoIP Unlimited","status":"Public UK route","route":"Reseller AND commissioned dealer","source":"https://www.voip-unlimited.net/whypartner/","reviewed":"2026-10-28"},{"provider":"Gradwell","status":"Public UK route","route":"Alliance referral and partner routes","source":"https://gradwell.com/partners/","reviewed":"2026-10-28"},{"provider":"Yay.com","status":"Public UK route","route":"White-label reseller store / API","source":"https://www.yay.com/reseller/","reviewed":"2026-10-28"},{"provider":"IPVoice","status":"Public UK route","route":"Agent / own-brand or co-branded","source":"https://ipvoice.uk/voip-reseller/","reviewed":"2026-10-28"},{"provider":"The VoIP Shop","status":"Public UK route","route":"White-label resale","source":"https://www.thevoipshop.co.uk/voip-reseller","reviewed":"2026-10-28"}]}