Evidence finding
Inferred from BT's 'single point of contact' and 'single invoice and provider' marketing themes (see 4.1/4.5) - Not publicly documented as a directly stated targeting strategy for buyers who prioritise simplicity over best-of-breed specifically.
What the buyer should do
Use the supported part of this finding, then ask BT to confirm the unresolved elements of: Buyers prioritising single-supplier simplicity over best-of-breed.
This procurement action is Netify guidance. The evidence finding above remains Harry Yelland's sourced research.
Source notes
How to use this record
This is one finding from Netify's BT Managed SD-WAN and SASE evidence databank. The confidence label, source notes and review date stay attached so buyers and automated systems can distinguish confirmed evidence from uncertainty.
Research by Harry Yelland. Reviewed by Robert Sturt. Served from the live published database.