NNetify

Synthetic customer opportunity example

When is endpoint protection alone insufficient for a customer security requirement?

A synthetic security opportunity separating endpoint protection from broader monitoring, network security, SASE and incident-response requirements.

This example contains no applicant or customer data. It is discovery guidance, not an availability check, formal design, quotation, compliance decision or order.

Scenario

UK services company with 65 laptops and remote staff

  • The business wants stronger protection for company devices.
  • It has not decided whether it needs managed detection, network controls or compliance reporting.
  • Remote access and incident-response ownership remain unclear.

Initial opportunity result

2 potential BT product families to explore

Confirm customer outcomes, risk tolerance, service responsibilities and procurement timetable.

BT managed SASE and security

A possible managed security route where network and cloud-delivered controls must be considered together.

Validate: Confirm required security controls, users, sites, data locations, logging, compliance and responsibility boundaries.

BT Endpoint Threat Protect

A possible endpoint-security route for supported business computers and mobile devices.

Validate: Confirm device numbers, operating systems, existing controls and whether broader SOC, MDR or SASE capability is required.

Next: Use the discovery questions to qualify the opportunity, then ask Netify to validate product availability, solution design and commercial terms.

Material risks

  • • Endpoint protection does not automatically satisfy network-security, identity, SOC or compliance requirements.
  • • Supported operating systems and the current control estate must be confirmed.
  • • Incident monitoring, escalation and response ownership must be explicit.

Discovery questions

  • • Which security controls, devices, users, compliance obligations and operational responsibilities are required?

Evidence to collect

  • • device and operating-system inventory
  • • existing endpoint and identity controls
  • • remote-access pattern
  • • monitoring and reporting requirements
  • • incident-response responsibilities
  • • applicable customer or regulatory obligations

Assess an anonymous customer opportunity

Use the same controlled rules with a sector, estate type and stated needs. Do not enter names, contacts, addresses, account numbers or confidential information.

Run the assessment

Methodology reviewed 2026-08-27. Rules version 2026-08-27.1. Product fit and final design require human validation by Netify and, where applicable, BT.