The customer
relationship.
Find the opportunity. Understand the requirements. Advise on the right product and progress the sale.
- Customer discovery
- Sales and advice
- Renewal conversations
BT VOIP RESELLER PROGRAMME · AUTHORISED PARTNER SINCE 2012 [1]
Become a BT Hosted
VoIP Reseller
with Netify
Your customers. BT’s voice.
A new revenue stream.
£0joining fee
36 / 60month Cloud Voice contracts
50 / 50commission payment split
Programme terms: Netify. Exact rates and payment conditions confirmed in writing at application. [2]
THE SHORT ANSWER
Which VoIP reseller programme
fits your business?
Netify’s BT reseller programme suits UK MSPs, IT consultants and telecoms sales businesses that want to sell BT Cloud Voice without operating their own voice billing platform. Customers contract with BT; BT manages billing and ongoing service support. Partners earn commission on total contract value, paid 50% upfront and 50% on completion. There is no joining fee, minimum spend or sales target. Exact rates and conditions are supplied in writing. [2]
Check the fit for your business →THE DIGITAL VOICE TRANSITION
A changing network.
A reason to talk.
Help customers understand what replaces their analogue line, before discussing the sale.
Analogue lines remaining
Openreach network · millionsSources: Openreach 5 February [3], 31 July [4], 24 September [5]. Not a forecast.
View the chart data
| Date | Analogue lines |
|---|---|
| 5 February | 2.8 million |
| 31 July | 1.5 million |
| 24 September | 1.2 million |
350,000
business premises still on analogue
Openreach’s estimate on 24 September 2026. Premises are a different measure from the line totals in the chart. [5]
31 January
2027
2027
PSTN retirement deadline
Broadband safeguards do not extend the closure date. Plan around each customer’s service dependencies. [5]
HOW THE PROGRAMME WORKS
Build the relationship.
Leave the service to BT.
A defined role for everyone. Fewer systems for you to run.
The customer
The route
into BT.
Work through Netify for programme access, quoting and deal registration.
- Partner onboarding
- Quoting support
- Deal registration
The service
behind the sale.
BT holds the end-customer contract and manages the operational service relationship.
- Customer billing
- Service provisioning
- Ongoing service support
Responsibility summary of the Netify provider-billed route. Your written partner agreement governs the arrangement. [2]
THE COMMERCIAL MODEL
Know what you earn.
And when.
BT Cloud Voice commission is calculated on total contract value. The percentage comes from your written rate card. [2]
Two payments.
One agreed commission.
The split is the payment schedule, not your commission rate. Half of the agreed commission is paid upfront; the other half on completion, subject to your agreement.
£
Change this amount to explore the split. This is an illustration, not an earnings quote or a published rate.
Get your written rate card →Upfront£500
On completion£500
THE VOICE PORTFOLIO
The right voice.
For the right business.
Start with the customer’s requirements, then choose the product.
FOR A BUSINESS PHONE SYSTEM
BT Cloud Voice
A hosted phone system with Basic, Connect and Collaborate feature packs. Use the customer’s calling, collaboration and call-routing needs to choose the right configuration.
Explore customer pricing ↗FEATURE PACKSBasic.
Connect.
Collaborate.
Connect.
Collaborate.
Calling plans and features depend on the selected package. Confirm the configuration in the customer quote.
FOR SIMPLER CALLING NEEDS
Cloud Voice Express
A separate digital voice service included with a BT Business Fibre bundle. Calls use the business number through compatible phones or the mobile app. Check number, location and feature requirements before quoting.
Read BT’s product specification ↗BT’S PUBLISHED CAPABILITYUp to 4
phone numbers.
phone numbers.
BT describes support across up to four business locations. Check the applicable bundle and configuration. [6]
FOR THE CONNECTION BEHIND THE CALL
Broadband & BTnet
Assess connectivity alongside the voice requirement. BT Business broadband and BTnet leased lines sit within the wider Netify reseller portfolio; qualify availability and resilience for the customer’s site.
Explore the BT portfolio ↗THE CUSTOMER CONVERSATIONVoice.
Connectivity.
Resilience.
Connectivity.
Resilience.
Confirm availability, failover, power requirements and service terms. Product commissions may have different payment schedules.
Product overview from Netify’s existing BT voice pages and BT’s Express specification. [2] [6] [7]
CHOOSE YOUR OPERATING MODEL
A good fit matters
more than a sales pitch.
Choose Netify when you want the provider to bill and support the service. Compare wholesale routes if you need your own brand and retail pricing.
Netify is a route to consider. You sell through an authorised partner programme, with BT holding the customer contract, billing and support. Review the written commission terms before joining.
| What matters | Netify’s BT route | Typical white-label route |
|---|---|---|
| Customer contract & bill | BT | Your business |
| How you earn | Agreed commission | Retail margin less operating costs |
| Customer-facing brand | BT service and invoice | Your brand |
| Voice service support | BT service support | Your support, with supplier escalation |
| Retail pricing | BT quotation and programme terms | You set prices within supplier terms |
Typical model comparison, not a claim about every wholesale provider. Specific contracts govern responsibilities. [2] Compare other VoIP reseller programmes ↗
CLEAR ANSWERS
Before
you join.
Programme facts, without the guesswork.
What is Netify’s VoIP reseller programme?
Netify provides an authorised partner route to selling BT business voice products, including BT Cloud Voice and Cloud Voice Express. BT holds the end-customer contract and manages billing and service support. Netify supports partner access, quoting and deal registration. [2]
Who should consider Netify?
UK MSPs, IT consultants, telecoms advisers and sales businesses that want to add BT voice to an existing customer relationship and earn commission, while BT handles customer billing and the underlying service. A wholesale route may fit better where own-brand billing and retail-price control are essential. [2]
How is BT Cloud Voice commission paid?
Commission is based on total contract value, with 50% of the agreed commission paid upfront and 50% on completion. This is a payment split, not the commission rate. Exact rates, milestones, eligibility and conditions are confirmed in the written rate card and partner agreement. [2]
Are there joining fees or minimum sales targets?
Netify publishes no joining fee, no minimum spend and no sales targets for this dealer route. Admission and commercial terms remain subject to the programme’s application process and written agreement. [2]
Is this a white-label VoIP programme?
No. The end customer receives a BT contract and BT invoice. A business that needs its own brand on the bill and control over retail pricing should compare wholesale and white-label VoIP programmes. Read the full programme comparison.
What should I check before moving a customer to VoIP?
Confirm the phone numbers and porting plan, broadband availability, call-routing needs, handsets, power and backup arrangements, and any alarms, lifts, payment terminals or other equipment dependent on the existing line. Agree the migration plan and responsibilities before placing an order.
EVIDENCE, NOT SUPERLATIVES
A programme you
can check.
Netify is describing its own programme. External network figures come from Openreach. Each source is identified so you can check the basis.
N
Netify Group Limited
UK company number 07087612.
Managing Director: Robert Sturt.
Programme terms drawn from Netify’s published reseller pages. Presentation and source links checked 29 October 2026; product prices retain their original review dates in the reference below. Rates and eligibility are subject to the written partner agreement.
Verify the BT relationship ↗- BT Business: authorised partners ↗Independent confirmation of Netify’s BT relationship. Since-2012 date: Netify’s company record.
- Netify: BT VoIP reseller programme ↗First-party programme terms, product scope and commercial model.
- Openreach: 5 February 2026 ↗2.8 million analogue lines remaining.
- Openreach: 31 July 2026 ↗1.5 million analogue lines remaining.
- Openreach: 24 September 2026 ↗1.2 million lines; around 350,000 business premises; 31 January 2027 deadline.
- BT: Cloud Voice Express ↗Product description and number/location capabilities.
- Netify: BT Hosted VoIP ↗Detailed BT Hosted VoIP product reference, retained on this page.
- Netify: company facts ↗Legal identity and BT Authorised Partner since 2012.
THE COMPLETE PROGRAMME REFERENCE
Go deeper.
Keep every detail.
Explore the full programme guidance, product specifications and tools. Product prices and programme research retain their stated review dates; your written quote and agreement confirm current terms.
Programme guidance & reseller toolsEligibility, market comparison, earnings estimator, application and full FAQs
50% upfront, 50% on completion
BT Cloud Voice commission is based on total contract value, with the rate card provided in writing at application.
36 and 60 month contracts
New business, upgrades and re-signs are all in scope from day one.
No joining fee, no minimum spend, no targets
The dealer model has a deliberately short list of terms.
BT Authorised Partner since 2012
BT owns the contract, billing, provisioning and ongoing support.
Two routes: white label with your own billing, or the authorised partner route through Netify.
There are two routes to becoming a VoIP reseller in the UK. Build a white label operation, where you buy wholesale, bill under your own brand, and run support and compliance yourself. Or join an authorised partner programme such as Netify’s, where you sell BT Cloud Voice under the dealer model, BT owns the contract, billing and support, and you earn commission on total contract value, paid 50% upfront and 50% on completion. Most MSPs and IT firms want the second route. This page explains both, honestly.
Reviewed by Robert Sturt, Managing Director, Netify. Product facts verified against the live BT Cloud Voice pricing pages and Netify reseller operations; the routes dataset verified against each named public source. Reviewed 24 July 2026.
Estimate your earningsLooking to buy BT Cloud Voice for your business?
This page is for resellers. To buy, build an indicative quote in 60 seconds with the BT Cloud Voice pricing calculator on live April 2026 prices.
White label VoIP reselling, and why this programme is not that
The Netify BT reseller programme is not a white label programme, and it is worth being plain about that before you read any further. Your customers sign a BT contract, receive a BT bill and call BT support. You are the commercial relationship: you introduce, you advise, you sell, and your BT Cloud Voice commission is paid 50% upfront and 50% on completion.
White label is the right answer for a specific kind of business. If you need your own brand on the invoice, control of the retail price and ownership of the margin, then a wholesale white label VoIP platform is what you are looking for, and this programme is not it. Be clear about what that route costs before choosing it. You become the communications provider of record, which means running a billing and provisioning platform, carrying collections and bad debt, staffing a support desk that answers when a customer’s phones stop working, and taking on the regulatory responsibilities that come with providing voice services in the UK, including Ofcom compliance, emergency call access and number management. Those are real operating costs that sit against your margin every month, whether you sell one seat or a thousand.
If what you actually want is voice revenue from a customer base you already serve, without becoming a phone company, the authorised partner route does that with none of the overhead. BT carries the platform, the billing, the support and the compliance. You carry the relationship, and your BT Cloud Voice commission is based on total contract value, paid 50% upfront and 50% on completion.
Who the programme suits
MSPs, IT consultants, telecoms providers moving customer bases off PSTN, and telemarketing agencies and brokers who sell well and want BT to own everything after the signature.
MSPs and IT support companies who already own the customer relationship and want a voice line on the invoice without running a voice platform.
IT consultants who specify and recommend, and want to be paid for the introduction rather than watching the deal go direct.
Telecoms providers and phone system dealers moving customer bases off PSTN, who need a hosted destination for those migrations without wholesale minimum spend commitments.
Telemarketing agencies and brokers who sell well and want BT to own everything after the signature.
The commercial structure
BT Cloud Voice commission is based on total contract value on 36 and 60 month contracts, with 50% of the commission paid upfront and 50% on completion. There is no minimum spend, there are no sales targets, and there is no joining fee.
The programme runs on the dealer model with a deliberately short list of terms. New business, upgrades and re-signs are all in scope, so an existing customer base is addressable from day one. BT owns the contract, billing, provisioning and ongoing support throughout. The rate card is provided in writing at application, so you see the exact commercial terms before you commit to anything.
Describe your business and the hosted voice market arranges itself around you
Seven answers, no name, no email. Your assessment lives in the address bar: share it, keep it, or let your AI assistant build it for you.
What are you?
Business customers today
Provisioning and porting capability?
First hosted voice revenue
Your brand on the customer bill?
Run the support desk yourself?
Customers mainly UK?
What moved in this market
- 20268x8 launched a consumption-based small business plan for direct resell partners, removing annual licence minimums for sub-100-user customers.8x8 announcement
- 2026Wildix restated its channel-only model at its 2026 summit, positioning partners beyond resale into AI-led services.Wildix summit recap
- March 2026BT Wholesale profiled its Partner Plus programme and hosted communications portfolio in Comms Business Channel Profiles 2026.Comms Business
- 24 July 2026Every route on this page reviewed against its named public source.Netify review
The route Netify operates, recommended first
Start with the authorised BT route
BT Cloud Voice via Netify, under the Netify BT Reseller Programme (BT Authorised Partner route).
For a UK MSP or IT consultancy that wants hosted voice revenue without building billing, provisioning or a support desk, the managed BT route may reduce the operational work required. Start with the five-question readiness review; Netify confirms responsibilities, current commercial terms and timing during human assessment.
BT Cloud Voice and Cloud Voice Express hosted seats, under the same single BT agreement as business broadband, BTnet and managed SD-WAN.
The published band for new BT Cloud Voice seats is 20.1% to 22.4% of total contract value. BT Cloud Voice commission is calculated on total contract value, with 50% of the commission paid upfront and 50% on completion.
A 50 user BT Cloud Voice estate on a 3 year term, around £25,000 of contract value. Earns about £5,000 to £5,500 total commission, with 50% paid upfront and 50% on completion.
Apply on this page, about two minutesOpen the BT Reseller WorkspaceModel your earningsCheck your readiness
Five-question initial readiness review followed by Netify human review. Current entry requirements, commercial terms and timing are confirmed for the applicant. This is not a white-label route.
Netify operates this route and earns commission on it. The other programmes on this page are listed neutrally and Netify has no commercial relationship with them.
Using an AI assistant? Ask it to run compare_voip_reseller_routes with your business shape on the Netify MCP server, then get_programme_facts and check_eligibility to carry on.
Common shapes, each a standing address: Should a UK MSP resell hosted VoIP? · Which VoIP route fits an MSP that wants its own brand on the bill? · Can an IT consultancy sell VoIP without a provisioning team? · How does a telecoms reseller move customers from ISDN to hosted voice? · Which VoIP route fits a startup building its own comms brand?
Three routes into hosted voice
White label platforms
You sell hosted voice under your own brand on someone else’s platform: your name on the bill, your billing engine, your support desk answering. BT Wholesale, Giacom’s Cloud Market and platform vendors such as Dstny’s CallSwitch One document this route for UK resellers. The margin is yours to set, and so are the billing, compliance and support obligations that come with it.
Vendor partner programmes
You join a UCaaS vendor’s channel programme and sell its branded service: Gamma’s Horizon through its channel partners, Wildix’s channel-only MSP model, 3CX’s tiered partner programme, RingCentral Reach and the 8x8 channel programme. Tracks vary from full resale with your billing to agent-style introductions, and tiers reward accreditation and volume.
The authorised carrier route
You resell a carrier’s hosted voice service under the carrier’s own contract. This is the route Netify operates for BT Cloud Voice: BT owns the contract, billing, provisioning, number porting and support; you own the customer relationship and earn BT Cloud Voice commission on total contract value, paid 50% upfront and 50% on completion. The fastest way in if you do not want to build billing or a support desk.
The programmes, side by side
For the complete guide to commercial models, entry requirements and responsibilities, read UK VoIP reseller programmes compared and how to choose your partner.
Alphabetical and neutral. Every row states only what the programme documents publicly, with the source linked and a confidence label; facts reviewed 24 July 2026.
| Route | Programme | Who owns billing and support | Entry | Source |
|---|---|---|---|---|
| BT Wholesale Hosted Communications | BT Wholesale, Wholesale Hosted Communications (Partner Plus) | You own the customer contract, billing and first-line support; BT Wholesale runs the platform underneath. | A wholesale trading relationship with BT Wholesale; the Partner Plus programme documents onboarding, training and marketing support. You bring the billing engine and the support desk. | source (high) |
| Gamma (Horizon) | Gamma channel partner programme | Partners typically own the customer relationship and billing, with Gamma providing the platform and partner support; terms vary by partner agreement. | Partner application and onboarding through Gamma’s channel team; Gamma publicly restates its channel commitment and continues to invest in Horizon. | source (high) |
| Giacom (Cloud Market) | Giacom Cloud Market for MSPs and resellers | You own the customer contract, your pricing and first-line support; Giacom provides the marketplace, provisioning and supplier relationships. | Open to UK MSPs and resellers; a self-serve marketplace account with monthly billing to you as the reseller. You bring customer billing and support. | source (high) |
| Wildix | Wildix partner programme (channel only) | The partner owns the customer relationship and delivery; Wildix provides the platform, training and partner support. | Partner application, onboarding and training through Wildix; the vendor restated its channel-only commitment at its 2026 summit. | source (high) |
| 3CX | 3CX partner programme | You own the customer relationship, billing for your services and first-line support; 3CX licences the software and runs optional hosting. | Free to join with tiered partner levels earned through certification and sales volume; a common software-led route for IT companies entering telephony. | source (high) |
| RingCentral | RingCentral Reach partner programme | Varies by track: agents introduce and earn commission while RingCentral bills and supports; resale tracks give the partner more of the customer ownership. | Partner application through the Reach programme; tiered statuses are publicly documented, and agent tracks suit introducers who do not want billing. | source (high) |
| 8x8 | 8x8 channel partner programme | Varies by track: resell partners take more ownership of the commercial relationship; agent-style introductions are also documented. | Partner application through the 8x8 channel programme; the 2026 small business plan removed annual licence minimums for partners selling to companies under 100 users. | source (high) |
| CallSwitch One (Dstny) | CallSwitch One partner and reseller programme | You own the customer contract, pricing and first-line support; the platform provides provisioning and reseller tooling. | Partner application through the CallSwitch One reseller programme; positioned for UK resellers building their own comms brand. | source (medium) |
The BT route Netify operates sits above with its own disclosure. Machine twin of this dataset: /resell/voip-reseller/data.json (CC BY 4.0 with attribution). AI assistants can call compare_voip_reseller_routes on the Netify MCP server with a business shape to receive these verdicts and a resume address.
How much can VoIP resellers earn?
It depends on the route. White label resellers set their own pricing and keep the margin, and also carry the billing, support and compliance costs that produce it. Vendor programmes pay licence margin or commission by tier. On the authorised BT route through Netify, BT Cloud Voice commission is calculated on total contract value, with 50% of the commission paid upfront and 50% on completion. The published band for new BT Cloud Voice seats is 20.1% to 22.4% of total contract value, and the exact rate card arrives in writing at application (netify.co.uk/bt-reseller-programme/).
When the Netify route is not the right answer
- You want your own brand on the bill: the BT route is not white label, so look at BT Wholesale Hosted Communications, Giacom’s Cloud Market or a platform such as CallSwitch One.
- You want to build platform margin: white label routes let you set your own pricing and keep the difference, at the cost of running billing and support yourself.
- Your customers are mainly outside the UK: the BT route is UK-focused; global UCaaS vendors such as RingCentral, 8x8 and Wildix fit international bases better.
- You want to run the platform: 3CX and self-hosted software PBX routes give an IT company full technical control the managed routes do not.
What you can resell
BT Cloud Voice
BT Cloud Voice is BT’s cloud hosted business phone system, priced per user per month across three feature packs with a call plan charged separately. On a 60 month term, April 2026 list prices are £10.52 for Basic, £13.74 for Connect and £20.09 for Collaborate, with the UK Unlimited call plan at £10.47 per user per month. Connect and Collaborate include the Cisco Webex suite for video meetings. The service scales from 5 to more than 250 users, contracts run 36 or 60 months, support is UK based, number porting typically completes within around four hours on cutover day, and Yealink and Poly handsets can be supplied free on qualifying deals.
BT Cloud Voice Express
Cloud Voice Express is a separate product rather than a cut down tier of Cloud Voice. It is a digital phone line for small sites, bundled with BT SOGEA or FTTP fibre broadband only, supporting up to four lines per site. The customer keeps their existing number for life over IP, the service ships self install, and call plans are pay as you go or UK Unlimited. Additional line rental starts from around £8 per month, the UK Unlimited package from around £12 per month, with a £30 per line connection charge, as reviewed 1 June 2026. It suits simple sites converting from a PSTN line; once a site needs hunt groups, more than four lines or Webex, the answer is full Cloud Voice.
BTnet with Cloud Voice: the cross sell
The natural attach for voice deals is connectivity, and the two are designed to be sold together. Cloud Voice is delivered over BT broadband or a BTnet leased line, both sit on one BT bill, and the £100 Cloud Voice connection charge for new customers is often waived when it is taken alongside a new BTnet or BT fibre order. For a customer base moving off PSTN, the line and the phone system are one conversation, and the programme pays commission on both sides of it.
Prices on this page are BT list prices as published on Netify: BT Cloud Voice from the April 2026 price book on a 60 month term, and Cloud Voice Express as reviewed 1 June 2026. Partner discounts on customer deals are applied through BT’s internal calculator and confirmed in writing.
Estimate your earnings
Model a deal mix across the portfolio. The estimator works from the structure of the programme, and your exact rate card arrives in writing at application.
Every rate in this tool is your own assumption. Exact commission rates are confidential to the partner agreement and confirmed in writing at application stage, before you commit to anything. Broadband and Cloud Voice use full contract sales order value; BTnet uses first-year sales order value. BT Cloud Voice commission is calculated on total contract value, with 50% of the commission paid upfront and 50% on completion.
ProductSales / monthCustomer £/monthCommission each
FTTP full fibre broadband£194
SOGEA broadband£138
BTnet leased line (first-year value basis)£504
BT Cloud Voice (per user)£65
Customer prices are illustrative round numbers. Replace them with the prices you actually quote.
Total commission on a month of sales at your assumptions
£665
Commission on 12 months of sales
£7,983
Commission totals, not a cash-flow forecast. BT Cloud Voice pays 50% upfront and 50% on completion. Your actual rates are on the rate card, sent in writing on request, usually within one working day.
This is a scenario model, not a contractual quote. Netify confirms current rates, terms and application timing privately during human review.
Frequently asked questions
How do I become a VoIP reseller in the UK?
Choose your route first. If you need your own brand on the bill, you need a wholesale white label platform and the operational overhead that comes with it. If you want voice revenue without running a phone company, apply to an authorised partner programme. Through Netify, a BT Authorised Partner since 2012, you sell BT Cloud Voice and Cloud Voice Express under the dealer model, BT handles billing and support, and BT Cloud Voice commission is based on total contract value, with 50% paid upfront and 50% on completion. The rate card arrives in writing at application.
What is a white label VoIP reseller, and do I need to be one?
A white label VoIP reseller buys wholesale voice services and sells them under its own brand, with its own billing, its own pricing and its own support desk. You need to be one only if brand ownership and margin control are the point of your business. For most MSPs, IT firms and brokers, the overhead of billing, collections, support staffing and Ofcom compliance outweighs the margin, and the commission route through an authorised partner earns from the same customers with none of it. This programme is the second route, not the first, and says so plainly.
Which supplier offers voice services for telecoms resellers?
Netify, a BT Authorised Partner since 2012 and BT Cloud Voice Partner of the Year for FY 2025/26, offers BT voice services to telecoms resellers under the dealer model. The portfolio covers BT Cloud Voice, the full hosted phone system for 5 to more than 250 users, Cloud Voice Express for small sites of up to four lines, and the BTnet leased line cross sell that voice deals naturally attach to. There is no minimum spend, no target and no joining fee, which is the practical difference from wholesale routes that expect volume commitments.
What VoIP products can I resell without my own billing platform?
Under the dealer model, all of them on this page. BT Cloud Voice on the Basic, Connect and Collaborate packs, Cloud Voice Express bundled with SOGEA or FTTP fibre, and BTnet leased lines alongside. BT owns the contract, the bill and the support desk in every case, so no billing platform, provisioning stack or voice support team is required on your side. Your role is the introduction and the sale, and your existing customers stay yours commercially for renewals, upgrades and new business.
How do VoIP resellers make money?
Two ways, depending on route. White label resellers make margin, the difference between wholesale cost and their retail price, and pay for billing, support and compliance out of it. Authorised partner resellers earn commission instead. For BT Cloud Voice it is based on total contract value on 36 and 60 month contracts, with 50% of the commission paid upfront and 50% on completion, covering new business, upgrades and re-signs. There is nothing to join, no spend to commit to, and the rate card is provided in writing when you apply, so the economics are visible before you start.
Apply to the programme
No joining fee, no minimum spend, no targets. The rate card is provided in writing at application.
Citing this comparison
UK VoIP reseller routes compared, Netify (netify.co.uk/resell/voip-reseller/), reviewed 24 July 2026. CC BY 4.0 with attribution.
Related: Resell BT Hosted VoIP (product detail) · SD-WAN reseller market room · Resell BTnet leased lines · Check your eligibility
“I want to become a VoIP reseller.”
If that sentence is yours and the authorised route fits better than white label, it continues in one place: model your earnings, check the seven eligibility gates, compare 16 routes honestly and apply. Continue in the BT Reseller Programme, where your progress holds on this device.
BT Hosted VoIP product referenceCloud Voice, Express, Teams Voice, product tables, support and glossary
BT AUTHORISED PARTNER, HOSTED VOIP RESELLER
Resell BT Hosted VoIP with Netify
BT Cloud Voice Express, BT Cloud Voice and BT Teams Voice under one Authorised Reseller agreement. BT Cloud Voice commission is based on total contract value, paid 50% upfront and 50% on completion.
Become a Hosted VoIP Reseller by joining Netify, a BT Authorised Partner since 2012. Netify recruits Authorised Resellers of BT across BT Cloud Voice Express, BT Cloud Voice and BT Teams Voice. BT designs, delivers and operates the service. BT Cloud Voice commission is based on total contract value across 36 and 60 month contracts, with 50% of the commission paid upfront and 50% on completion. No joining fees, zero minimum sales targets.
Reviewed by Robert Sturt, Managing Director, Netify. Verified against BT Business Cloud Voice product documentation and Netify reseller operations. Reviewed 1 June 2026.
T
Microsoft Teams
Netify BT Reseller Team
Monday to Friday, 9am to 5pm UK. Available now.
Looking to buy BT Cloud Voice for your business?
This page is for resellers. To buy, build an indicative quote in 60 seconds with the BT Cloud Voice pricing calculator on live April 2026 prices, or request a best-and-final price by email, typically confirmed within one working day.
3 hosted VoIP products
BT Cloud Voice Express, Cloud Voice, Teams Voice
5 to 250+ users per customer
Supported on BT Cloud Voice
24/7 UK BT managed desk
UK-based support
BT Authorised Partner since 2012
Featured on BT Business Authorised Partners page
Can you resell BT Hosted VoIP?
Yes. Netify is an Authorised Partner of BT. Apply to become an Authorised Reseller of BT and earn commission on BT Cloud Voice Express, BT Cloud Voice and BT Teams Voice. Netify is a Hosted VoIP Reseller because Netify resells BT Cloud Voice and BT Teams Voice.
IT companies, MSPs, telecom providers, connectivity partners and telemarketing agencies looking to add hosted VoIP to a reseller portfolio are the natural fit. The dealer and commission model has a low barrier to entry with no infrastructure investment required.
BT Cloud Voice commission is based on total contract value across 36 and 60 month contracts, with 50% of the commission paid upfront and 50% on completion. The exact rate is confirmed in writing at application. No joining fees. Zero minimum sales targets. Upgrades, re-signs and new business are all in scope.
What is included in BT Hosted VoIP?
Three products. BT Cloud Voice Express is a digital phone line for small businesses bundled with BT fibre broadband, up to four lines per site. BT Cloud Voice is a full hosted phone system for 5 to 250+ users with three licence tiers and Cisco Webex on the upper tiers. BT Teams Voice adds PSTN calling to Microsoft Teams.
BT Cloud Voice Express keeps the customer phone number for life over IP, supports up to four lines per site, includes a mobile app, voicemail-to-text, call divert and caller display, and ships self-install plug-and-play. Available only bundled with BT fibre broadband on SOGEA or FTTP.
BT Cloud Voice runs standalone on BT broadband or BTnet. Three licence tiers: Basic, Connect, Collaborate. Basic covers hunt groups, automatic call routing, call forward and call transfer. Connect adds three-way calling, voicemail to email and Cisco Webex with 40-minute meetings for up to 100 participants. Collaborate adds full Cisco Webex with 24-hour meeting duration, Webex AI Assistant, dial-in number, real-time transcription and closed captions.
BT Teams Voice adds PSTN calling to Microsoft Teams. The customer needs three subscriptions: a Microsoft 365 Business subscription (Basic, Standard or Premium), a Microsoft Teams Phone subscription (included with E5), and the BT Teams Voice subscription that connects the customer to the PSTN. Resellers benefit from positioning Teams Phone and BT Teams Voice as the upsell for customers already on Microsoft 365.
Cloud Voice Express or Cloud Voice, which variant should a reseller pitch?
Cloud Voice Express for customers with simple voice needs converting from PSTN or Featureline Compact, up to four lines, bundled with SOGEA or FTTP. Cloud Voice for 5 to 250+ users with moderate to advanced voice needs, standalone on BT broadband or BTnet. BT Teams Voice for customers already on Microsoft Teams who need PSTN calling inside Teams.
Cloud Voice has three licence tiers, Cisco Webex on the upper two tiers, call recording, hot desking and CRM integration. It is the right answer when the customer needs a real phone system, not just a line.
BT Teams Voice avoids a separate phone-system rollout for customers standardised on Microsoft 365 and Teams. The reseller does not have to compete with Teams, they extend it. Resellers can cover both traditional hosted VoIP and Teams-native voice under the same BT programme.
Why choose Netify over BT Wholesale direct?
BT Wholesale direct reseller programme typically requires minimum spend commitments often exceeding £1m annually. The Netify BT Reseller Programme provides access to BT Hosted VoIP, BT SD-WAN, BT SASE, BT Business Broadband and BTnet Leased Lines with no minimum spend, no targets and upfront commissions.
BT designs, delivers, bills and supports every service sold through the Netify route. The reseller focuses on selling and on the renewal and upgrade relationship. The same Authorised Reseller agreement covers BT Hosted VoIP plus the wider BT Business portfolio, so adjacent connectivity (broadband and BTnet) is in scope from day one.
How does the BT Hosted VoIP reseller model work?
A dealer and commission model. Netify onboards you as a BT Authorised Reseller through the Netify Partner Portal. You introduce and sell BT Cloud Voice Express, BT Cloud Voice and BT Teams Voice. BT designs the solution, delivers the hosted platform, bills the customer and runs ongoing support from a UK-based desk. You earn upfront commissions on install.
The programme supports new business, upgrades and re-signs across the full BT Hosted VoIP portfolio. Resellers can also add the BT Business Broadband reseller programme to package SOGEA, FTTP and leased line connectivity alongside hosted voice on a single partner contract.
BT Cloud Voice commission is based on total contract value across 36 and 60 month contracts, with 50% of the commission paid upfront and 50% on completion. The exact rate is confirmed in writing at application. The programme supports Cloud Voice add-ons (Auto Attendant, Call Centre ACD, Webex Premium, Call Recording, CRM integrator), Yealink and Poly IP handsets, Yealink W73P DECT, Poly Trio 8300 and Yealink CP925 conference phones, ATAs for analogue devices, and Call Analytics packages (Insight, Report, Report Premier).
BT Hosted VoIP products available to resell
BT Cloud Voice Express (CVE)
A digital phone line for small businesses with simple voice needs. Customers keep their phone number for life (IP voice, not tied to local exchanges). Up to four Cloud Voice Express lines per site. Available only bundled with BT fibre broadband (SOGEA or FTTP). One line type with PAYG or UK Unlimited call plans. Mobile app is the default for PAYG customers. Voicemail is converted to text and sent to the app. Nuisance calls from over 18,000 known numbers are blocked automatically. Self-install, plug-and-play, automated order provision and customer-controlled number porting. Additional line rental from around £8 per month, UK Unlimited package from around £12 per month, connection charge £30 per line.
BT Cloud Voice
A full hosted phone system for 5 to 250+ users, standalone on BT broadband or BTnet. Three licence tiers: Basic, Connect, Collaborate. Basic covers hunt groups, online portal, automatic call routing, call forward and call transfer, with Mon-Fri 8am-6pm support. Connect adds three-way calling, call director, voicemail to email, plus Cisco Webex with 40-minute meetings for up to 100 participants. Collaborate adds full Cisco Webex with 24-hour meeting duration, Webex AI Assistant, dial-in number, real-time transcription and closed captions. Per-user monthly pricing live from 1 April 2026 starts at £10.52 for Basic on a 5-year term and reaches £26.03 for Collaborate on a 1-year term. £100 connection charge (waived with a new BTnet or fibre product).
BT Teams Voice
A hosted VoIP service that adds PSTN calling to Microsoft Teams. A customer needs three subscriptions to use it. First, a Microsoft 365 Business subscription (Basic, Standard or Premium) that provides the Teams platform. Second, a Microsoft Teams Phone subscription that unlocks the Teams voice features (included with the E5 package). Third, the BT Teams Voice subscription that connects the customer to the PSTN and provides domestic and international calling. Resellers benefit from positioning Teams Phone and BT Teams Voice as the natural upsell for customers already on Microsoft 365.
Cloud Voice add-ons
Chargeable site add-ons include Auto Attendant (£8 per month), Call Centre ACD (£14), Hunt Group Plus (£4) and Call Centre ACD Plus (£4). Chargeable user add-ons include Webex Premium (£14, Collaborate only), Busy Lamp Field (50p), Call Recording at £2 to £7 depending on retention from 1 to 7 years, CRM integrator (£3), CRM Lite (50p), Fax messaging (50p), Hot Desking host and guest (80p each), Receptionist Console (£15) and Receptionist Small Business (£8).
Call Analytics (Insight, Report, Report Premier)
Three Call Analytics packages with dashboards, scheduled reports, live wallboards and real-time call monitoring. Insight covers 12 months of call data with 15-minute updates. Report adds 5 years of data, custom reports, scheduled emails and cost-centre breakdowns. Report Premier adds live queue and agent data, shift planning, customisable wallboards and end-user console access. Pricing per endpoint, supervisor, insight, my-console and view-agent licence from 30p to £25.
IP handsets and devices
Yealink T31G entry handset (£75), T43U (£100), T46U colour handset (£150), T48U touchscreen (£200) and T54W with Wi-Fi and Bluetooth (£200). Yealink W73P DECT solution with W70B base station and W73H handset (£100), W73H additional handset (£75). Poly VVX 250 (£100) and Poly VVX 450 (£150). Conference phones: Poly Trio 8300 (£375 plus £75 PSU) and Yealink CP925 (£500 including PSU). Multi-port ATAs for 4, 8 or 24 analogue ports between £350 and £1,350 for sites that cannot move to structured cabling.
Resellers can also add the BT Business Broadband reseller programme to package SOGEA, FTTP and leased line connectivity alongside hosted voice on a single partner contract.
Commercial model
BT Cloud Voice commission is based on total contract value across 36/60 month contracts, with 50% of the commission paid upfront and 50% on completion. The exact rate is confirmed in writing at application.
BT Hosted VoIP portfolio at a glance
| Product | Aimed at | Users per customer | Licence tiers | Underlying connectivity | Commission basis |
|---|---|---|---|---|---|
| BT Cloud Voice Express | Small businesses with simple voice needs, converting from PSTN or Featureline Compact | Up to 4 lines per site | One line type (PAYG or UK Unlimited) | Bundled with SOGEA or FTTP only | Upfront, paid on install, across sales order value, on 36 and 60 month contracts |
| BT Cloud Voice | Moderate to advanced voice needs, traditional phone-system replacement | 5 to 250+ | Basic, Connect, Collaborate | Standalone on BT broadband or BTnet | Total contract value; 50% of commission upfront and 50% on completion |
| BT Teams Voice | Customers standardised on Microsoft Teams who need PSTN calling | Per-user subscription | BT Teams Voice + Teams Phone + M365 | Customer connectivity + Microsoft 365 | Rate and payment terms confirmed in writing at application |
Netify versus BT Wholesale direct
| Factor | Netify BT Reseller | BT Wholesale direct |
|---|---|---|
| Minimum spend | No minimum spend | Typically exceeds £1m annually |
| Targets | Zero minimum sales targets | Volume commitments by partner tier |
| Joining fees | No joining fees | Partner Plus tier programme |
| Operational burden | Low. BT designs, delivers, bills and supports | Higher. Partner manages more of the stack |
| Commission | Upfront on install, across sales order value, on 36/60 month contracts | Pricing varies by partner tier, service mix, volume and geography |
| Best for | IT companies, MSPs, telecom providers and connectivity partners seeking fast entry into hosted VoIP reselling | Established resellers with substantial existing voice business and nationwide service demand |
Glossary
- BT Cloud Voice Express (CVE)
- A digital phone line for small businesses bundled with BT fibre broadband. Up to four lines per site. Available only with SOGEA or FTTP. The IP voice replacement for PSTN lines and Featureline Compact, sold one line type with PAYG or UK Unlimited call plans.
- BT Cloud Voice
- A full hosted phone system for 5 to 250+ users, standalone on BT broadband or BTnet. Three licence tiers: Basic, Connect, Collaborate. Cisco Webex on Connect and Collaborate. Per-user monthly pricing live from 1 April 2026 starts at £10.52 for Basic on a 5-year term.
- BT Teams Voice
- A hosted VoIP service that adds PSTN calling to Microsoft Teams. The customer needs a Microsoft 365 Business subscription, a Microsoft Teams Phone subscription and the BT Teams Voice subscription to use it.
- Cisco Webex
- Voice, video conferencing, file sharing, scheduled meetings and a Personal Meeting Room. Included on BT Cloud Voice Connect (40-minute meetings, up to 100 participants) and Collaborate (24-hour meetings, AI Assistant, real-time transcription, closed captions).
- PSTN switch-off
- The BT programme to retire the analogue telephone network. UK businesses on PSTN, ADSL, FTTC, ISDN2e or ISDN30 must migrate to digital alternatives, primarily SoGEA, FTTP and Cloud Voice Express.
- Tech-check
- The pre-sales connectivity check required before pitching BT Cloud Voice Express. Minimum 2.5 Mbps download speed required at the customer site.
- Authorised Partner of BT
- A company holding a direct contractual relationship with BT to sell, support and onboard channel partners. Netify has held BT Authorised Partner status since 2012.
- Authorised Reseller of BT
- A company that has joined an Authorised Partner reseller programme and sells BT services on a commission basis. Netify recruits Authorised Resellers of BT.
- Dealer model
- A commission-based reseller model where BT owns the service contract and the reseller earns commission. BT Cloud Voice commission is calculated on total contract value, with 50% of the commission paid upfront and 50% on completion. No infrastructure investment required.
- Call Analytics (Insight, Report, Report Premier)
- Three BT Cloud Voice Call Analytics packages. Insight covers 12 months of call data with 15-minute updates. Report adds 5 years of data, custom reports, scheduled emails and cost-centre breakdowns. Report Premier adds live queue and agent data, shift planning and customisable wallboards.
Frequently asked questions
What is BT Hosted VoIP?
BT Hosted VoIP covers three products: BT Cloud Voice Express (a digital phone line bundled with BT fibre broadband for small businesses), BT Cloud Voice (a full hosted phone system for 5 to 250+ users with three licence tiers and Cisco Webex), and BT Teams Voice (PSTN calling inside Microsoft Teams).
Can Netify help me become a Hosted VoIP Reseller?
Yes. Netify is an Authorised Partner of BT, so reselling BT Cloud Voice Express, BT Cloud Voice and BT Teams Voice through Netify makes you a Hosted VoIP Reseller of one of the largest UK hosted voice providers. Resellers inherit BT vendor relationships, including Cisco Webex, Yealink, Poly, Jabra and Microsoft, without needing direct vendor contracts.
How do I become a BT Hosted VoIP reseller?
Apply to the Netify BT Reseller Programme. The dealer model lets you start selling BT Cloud Voice Express, BT Cloud Voice and BT Teams Voice immediately with no infrastructure investment. BT designs, delivers, bills and supports the service. You earn commission on sales, upgrades and re-signs. BT Cloud Voice commission is based on total contract value, paid 50% upfront and 50% on completion.
How much commission do Hosted VoIP resellers earn with Netify?
BT Cloud Voice commission is based on total contract value across 36 and 60 month contracts, with 50% of the commission paid upfront and 50% on completion. The exact rate is confirmed in writing at application.
Do I need technical certifications to resell BT Hosted VoIP?
No. The dealer and commission model means BT designs, delivers and supports the service. You focus on selling. Pre-sales support, solution-design input and sector-specific buying knowledge are available through Netify as part of the programme.
What connectivity does BT Hosted VoIP require?
BT Cloud Voice Express is bundled with BT SOGEA or FTTP broadband. BT Cloud Voice runs standalone on BT broadband or BTnet Leased Lines. BT Teams Voice uses the customer existing connectivity alongside Microsoft 365 and Microsoft Teams Phone subscriptions. Tech-check is required before pitching Cloud Voice Express, with a minimum 2.5 Mbps download speed.
Which call plans are available on BT Cloud Voice?
UK call plans include PAYG, UK Sharer plans from 500 to 60,000 minutes, UK Unlimited at £10.47 per user per month, BT Cloud Voice SIP UK Unlimited at £14.50 per channel, and BT Cloud Voice UK Unlimited v2 at £11.81 per user. International call plans include PAYG and International Sharer plans from 100 to 10,000 minutes. Pricing live from 1 April 2026.
Which handsets does BT supply?
Yealink T31G (£75), T43U (£100), T46U (£150), T48U (£200) and T54W (£200). Yealink W73P DECT solution (£100). Poly VVX 250 (£100) and VVX 450 (£150). Conference phones: Poly Trio 8300 (£450 including PSU) and Yealink CP925 (£500). BT ATA for analogue devices (£110) and multi-port ATAs for 4 to 24 ports.
Who handles the customer relationship after the sale?
BT. BT owns the service contract, provisioning, ongoing voice operations, training and billing. The reseller remains the commercial relationship holder for renewals, upgrades and new lines.
Resell BT Hosted VoIP with Netify
Apply to the Netify BT Reseller Programme. Upfront commissions on BT Cloud Voice Express, BT Cloud Voice, BT Teams Voice, handsets, call plans and call analytics. BT Authorised Partner since 2012. Visit the main reseller hub for the programme overview.
Apply now“I want to resell BT hosted VoIP.”
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