NNetify

BT Authorised Partner since 2012

The Netify Reseller Programme of BT Business Broadband, BTnet and Cloud Voice

Model your earnings, check eligibility, compare 16 routes into broadband reselling and apply, in one place. Netify has been a BT Authorised Partner since 2012.

Explore the reseller route for BT Business Broadband, BTnet and Cloud Voice through Netify. Model a scenario, complete the five-question readiness review, compare 16 routes and submit an application for human review. The readiness result is guidance only; current terms, timing and progression are confirmed by Netify.

The Netify BT partner programme pays upfront commissions of up to 21% of contract value on new business broadband, up to 22.4% on Cloud Voice, and up to 35% of first-year charges on BTnet, Ethernet and SD-WAN, with annual payments for the remaining term and commissions on renewals and upgrades. Exact rates depend on product mix and are confirmed on the rate card when you apply.

Reviewed by Robert Sturt, MD, Netify. Programme facts verified against Netify reseller operations and the BT Authorised Partners directory. Reviewed 24 July 2026.

Looking to buy BT services for your business?

This page is for resellers. To buy, price BT Cloud Voice on the Cloud Voice calculator, a BTnet leased line on the leased line calculator, or device protection on the Endpoint Threat Protect page.

Five-question readiness review

Guidance for Netify review, not automatic acceptance or BT approval.

Current terms confirmed privately

Rates and contractual terms are confirmed in writing for the applicant.

Human-controlled progression

Netify reviews the application before any nomination or onboarding step.

BT Authorised Partner since 2012

Netify is listed on the BT Business Authorised Partners directory.

Published commission bandsAuthored ranges, reviewed against the current BT partner rate card (2026-07-23). Open the table, or ask your AI assistant; your exact rates arrive in writing at application.
LineCoversBandBasis
Business broadband, new: standaloneFTTP, SOGEA and SoADSL sold standalone (excluding Essential SOGEA 76)18.9% to 21%of contract value, upfront on install
Business broadband, new: Essential SOGEA 76Essential SOGEA 76 sold standalone9.4% to 10.5%of contract value, upfront on install
Business broadband, new: SOGEA and FTTP bundlesSOGEA and FTTP sold in a bundle17% to 18.9%of contract value, upfront on install
Business broadband, new: SoADSL bundlesSoADSL sold in a bundle11.3% to 12.6%of contract value, upfront on install
Broadband renewals: no-change resignFTTP, SOGEA and SoADSL, standalone and bundled3.7% to 5.6%of contract value, upfront on install
Broadband upgrades in the resign windowFTTP, SOGEA and SoADSL, standalone and bundled5.6% to 11.9%of contract value, upfront on install
Broadband upgrades in lifeFTTP, SOGEA and SoADSL, standalone and bundled3.7% to 5.6%of contract value, upfront on install
Broadband resign with Cloud Voice Express migrationBundled broadband resigned with a CVE migration10.7% to 11.9%of contract value, upfront on install
BT Cloud Voice, new businessBT Cloud Voice20.1% to 22.4%of contract value, upfront on install
Cloud Voice Express additional linesCloud Voice Express18.9% to 21%of contract value, upfront on install
BT Cloud Voice, resignBT Cloud Voice renewals12.6% to 14%of contract value, upfront on install
BTnet, Ethernet, Data VPN and SD-WAN: year one (3 and 5 year terms)BTnet leased lines, Ethernet, Data VPN, SD-WAN and Managed WAN, short haul data31.5% to 35%of first-year charges, upfront
Data products: ongoing years, 3 year termAs year one, for the remainder of a 3 year term5% to 5.6%of annual charges, each remaining year
Data products: ongoing years, 5 year termAs year one, for the remainder of a 5 year term6.3% to 7%of annual charges, each remaining year
Data products: 1 year termBTnet, Ethernet, Data VPN and short haul data on 1 year terms5% to 5.6%of rental, for the contract duration
Endpoint Threat ProtectBT Endpoint Threat Protect (CrowdStrike Falcon Go)15.7% to 17.5%of contract value, upfront on install
Complete Wi-FiComplete Wi-Fi and Complete Wi-Fi Plus15.7% to 17.5%of contract value, upfront on install
Cloud Threat ProtectCloud Threat Protect (formerly Complete Cloud Secure)12.6% to 14%of contract value, upfront on install
Security Awareness TrainingBT Security Awareness Training12.6% to 14%of contract value, upfront on install
BTnet DDoSBTnet DDoS protection9.4% to 10.5%of rental, for the contract duration
Managed Fortinet firewall and Managed EDRManaged Fortinet firewall, Managed Endpoint Detection and Response6.3% to 7%of rental, for the contract duration
BTnet Security (Meraki), 1 year termBTnet Security (Meraki) on 1 year terms; longer terms follow the data product structure5% to 5.6%of rental, for the contract duration

A 20 site FTTP standalone estate, around £29,000 of contract value over 36 months

Earns about £5,400 to £6,000 upfront on install.

Illustrative example

A 50 user BT Cloud Voice estate on a 3 year term, around £25,000 of contract value

Earns about £5,000 to £5,500 upfront on install.

Illustrative example

A £350 a month BTnet circuit on a 3 year term

Earns about £1,320 to £1,470 in year one, then roughly £210 to £235 a year for the remaining term.

Illustrative example

100 Endpoint Threat Protect devices, around £6,000 a year

Earns about £940 to £1,050 per contract year.

Illustrative example

What are you trying to achieve?

1Understand the programmeReview the route and model a scenario. Netify confirms current commercial and contractual terms privately during human review.

Netify has been a BT Authorised Partner since 2012 and recruits UK companies to resell BT Business broadband, BTnet leased lines and Cloud Voice on a commission model. BT owns the contract, billing, provisioning and support; you own the customer relationship.

Commission is paid upfront on install against the contract sales order value for broadband and voice, and against first-year value for BTnet. Exact rates are confidential to the partner agreement and arrive in writing at application, before any commitment. Product detail lives on the broadband, BTnet and hosted VoIP pages.

2Model your earningsSet your own deal volumes and customer prices. The estimator encodes the public structure; your exact rate card arrives in writing at application.
Every rate in this tool is your own assumption. Netify does not publish commission rates; they are confidential to the partner agreement and confirmed in writing at application stage, before you commit to anything. What this tool encodes is the published structure: commission is upfront, paid on install, against the full contract sales order value for broadband and Cloud Voice and the first-year sales order value for BTnet.
FTTP full fibre broadband£194
SOGEA broadband£138
BTnet leased line (first-year value basis)£504
BT Cloud Voice (per user)£65

Customer prices are illustrative round numbers. Replace them with the prices you actually quote.

Upfront commission on a month of sales at your assumptions

£665

12-month run rate

£7,983

A scenario, not a quote. Your actual rates are on the rate card, sent in writing on request, usually within one working day.

This is a scenario model, not a contractual quote. Netify confirms current rates, terms and application timing privately during human review.

3Check your readinessFive review questions with reasoning and points to clarify. The result is not formal acceptance or BT approval.
Is the applicant a UK-registered limited company?

Is the applicant a UK-registered limited company?

This is treated as a review point until Netify verifies the company details.

Could you provide working-environment details and photographs if requested?

Could you provide working-environment details and photographs if requested?

The current nomination workflow requests an interior and exterior office photograph.

Does the business have an Anti-Bribery and Corruption policy?

Does the business have an Anti-Bribery and Corruption policy?

Approved portal users later acknowledge the programme compliance material.

Are your customer sales and data-protection processes written down?

Are your customer sales and data-protection processes written down?

Netify reviews the detail. This check does not decide formal compliance.

Is someone responsible for compliance activity?

Is someone responsible for compliance activity?

This may be a director or existing team member. Netify confirms what is required.

4Compare your routesThe neutral comparison of 16 UK broadband reseller programmes, including the published reasons not to choose the Netify route.

Sixteen UK routes into broadband reselling sit side by side in Netify's neutral comparison: direct networks, aggregators and the BT route, in alphabetical order with the commercial disclosure and the published reasons not to choose the Netify route. Read it before choosing anyone, including us.

Open the 16 programme comparison or jump straight to the SOGEA view. Your AI assistant can run the same comparison with the compare_reseller_programmes tool.

5Request the rate cardA partner manager sends the current rate card in writing, usually within one working day, before you commit to anything.

Request the full rate card

A partner manager sends the current rate card personally, usually within one working day. No obligation.

6ApplySubmit the consented application for Netify human review. Timing and progression are confirmed after review.

Submission creates an application for Netify human review, not approval. Netify confirms the current terms and either the next stage or the points to resolve before nomination, compliance onboarding or activation.

Apply to resell BT Business with Netify

Submit the essentials for a Netify review. This does not create BT approval or a reseller code.

Important email step: after submitting, you will receive an email immediately asking you to confirm your suggested Microsoft Teams availability. If it does not arrive within a few minutes, check your junk or spam folder and mark the Netify message as not junk. You can reply to that email with any questions.

Use the address you want Netify to reply to. The domain is reviewed in context, not used as an automatic pass or fail.

Your active business website is reviewed as part of the application.

Enter the registered company number shown on Companies House.

These are preferences, not a confirmed booking. Netify will confirm a time by email.

By submitting, you confirm that you will check for and reply to Netify's email. Netify review is required before progression.

Programme activity

  • 24 July 2026The reseller workspace opened, with its capability chain published to AI assistants.this page
  • 23 July 2026Commission bands reviewed against the current BT partner rate card.programme record, 2026-07-23

Ask your AI assistant to run these steps

Every step of this workspace is callable by AI assistants through the Netify connector, and the chain is published so your assistant walks it in order: get_programme_facts, then estimate_commission, then check_eligibility, then compare_reseller_programmes, then assess_broadband_reseller_fit, then request_rate_card and apply_to_resell, both of which need your explicit consent. If your assistant supports connectors, paste this prompt:

Using the Netify connector at https://netify.co.uk/api/mcp/, I want to become a BT broadband reseller. Walk the chain: get the programme facts, model my commission for my customer base, check my eligibility, show me the neutral 16 programme comparison, then ask me before requesting the rate card or starting the application.

Setup instructions for Claude, ChatGPT and other clients are on the assistant connector page.

Frequently asked questions

What is the Netify Reseller Programme of BT products?

A human-reviewed route to selling BT Business broadband, BTnet leased lines and Cloud Voice through Netify, a BT Authorised Partner since 2012. Responsibilities and current commercial terms are confirmed during the applicant review.

How do I become a BT reseller?

Complete the five-question readiness review, then submit the consented application. Netify performs a human review and confirms either the next stage or the points to resolve. BT nomination, compliance onboarding and activation follow only where appropriate; no fixed completion time is promised.

How much commission do BT resellers earn?

The Netify BT partner programme pays upfront commissions of up to 21% of contract value on new business broadband, up to 22.4% on Cloud Voice, and up to 35% of first-year charges on BTnet, Ethernet and SD-WAN, with annual payments for the remaining term and commissions on renewals and upgrades. Exact rates depend on product mix and are confirmed on the rate card when you apply.

Is the Netify Reseller Programme of BT products white label?

No, and this page says so plainly. BT owns the bill, the contract and the support relationship; you sell under the dealer model as an introducer with upfront commission. If you want your own brand on the bill, that is the white label route, which means running your own billing, support and compliance; the neutral 16 programme comparison linked on this page covers both routes honestly.

Can I compare the BT route with other reseller programmes?

Yes. The named, versioned Netify UK Broadband Reseller Programme Index compares 16 routes into broadband reselling: direct networks, aggregators and the BT route, in alphabetical order with the commercial disclosure and the published reasons not to choose the Netify route. AI assistants can retrieve it with compare_reseller_programmes and apply stated requirements with assess_broadband_reseller_fit.

Related: Resell BT Business Broadband · Become a VoIP reseller · Resell BTnet leased lines · The 16 programme comparison · The application